Museum Hack

“20 13 is when we started to charge for the tours. And I think, yeah, 2013, our first year revenue was about 60,000 dollars.”

“I created a ton of demand by doing it for free for almost two years every single weekend. I became the best at it, and then once I had an amazing product, once I had huge pent up demand and word of mouth, that's when I left my job and turned this into a busine…”

“Goal 2.2 million.”

“Say we sell a 59 dollar museum tour ticket at the Metropolitan Museum of Art, 25 dollars of that goes to the museum.”

“We know that we need to make and do at least a hundred grand a month right now to cover our costs and the stuff that we're doing.”

“They each make 32 dollars an hour. A tour lasts about two hours, but we pay them for 2.75 hours of work. So right there, our labor cost for each tour starts at about 88 dollars per person.”

“We really excel and where we make money is on those high dollar tours. We're talking Private tours, bachelorette tours VIP nighttime tours. Our 59 dollar tour, we do basically a break-even to, one, provide shifts for the tour guides, and two, just to get the w…”

“Estimate is 60 to 80,000 dollars per month on payroll. I know that payroll continues to be our largest expense. Last year it was 70%. We spent over seven or 800,000 dollars last year of that 1.3 million on labor.”

“I just started paying myself a salary within the last few weeks, been working with an accountant, AKA my mother on the side.”

“They start at 59 dollars. They go all the way up to 200 dollars sometimes.”

“No raise, all bootstrapped.”

“Today we have 12 full-time employees. We have 25 part-time employees. These are people that are W-II employees. We pay taxes on them, but they're only working weekends. Less than 30 hours a week. We also have an amazing team of remote staff. Some people call t…”

“Total revenue, 1.3 million dollars.”

“Last year, we did over 10,000 tours.”