Lux Lock

6 statements across 1 episodes · 4 bullish · 1 bearish · 1 people on the record · first statement Apr 27, 2023 by Casey Golden · said 13 times in 1 episodes since 2023 · across every show →

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brought up most by Casey Golden (13)

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2023 13 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Lux Lock, oldest first

Apr 27, 2023 bullish
Prediction Not checkable as stated
Golden: Lux Lock on Track to Hit $5M ARR Post-Beta
“We're on track for our first year out of beta to hit five million AR, just in the SAS fees.”
Casey Golden Apr 27, 2023 ▶ 3:49 How to upsell discounted customers to generate 10x more in MRR
Apr 27, 2023 negative
Insight
Golden: Inconsistent SaaS Pricing Destroys Trust Among Luxury Brand Founders
“Essentially, if we priced too low, we would never build a raise or increase our prices with our customers. If we were inconsistent, we would lose all of our relation, like, our customers' relationship and our integrity with them, because unlike a lot of busine…”
Casey Golden Apr 27, 2023 ▶ 4:17 How to upsell discounted customers to generate 10x more in MRR
Apr 27, 2023 positive
Disclosure
Golden: Lux Lock Has Four Customers on a $6,000 Monthly Tier
“We tiered up an additional SaaS fee for 6000 dollars a month, which we have four customers using right now that was literally just an additional feature set.”
Casey Golden Apr 27, 2023 ▶ 7:11 How to upsell discounted customers to generate 10x more in MRR
Apr 27, 2023
Assertion Not checkable as stated
Golden: Lux Lock Grew from $85K in Beta to $871K
“So we've essentially gone from zero, from pre-product to 85,000 dollars in beta to eight 71, 871,000”
Casey Golden Apr 27, 2023 ▶ 3:49 How to upsell discounted customers to generate 10x more in MRR
Apr 27, 2023 positive
Insight
Golden: Offer Free User Licenses in Negotiations Rather Than Lowering SaaS Fees
“We knew that if we charged by accounts for our SaaS fees we'd leave a billion dollars on the table, because there's not as many accounts as there are locations, and if we charge for user licenses, we'd bottleneck our adoption. But everyone is used to user lice…”
Casey Golden Apr 27, 2023 ▶ 3:05 How to upsell discounted customers to generate 10x more in MRR
Apr 27, 2023 positive
Assertion Not checkable as stated
Golden: Most Lux Lock Customers Achieve a 30x Return on Investment
“So instead of a five X return, most of our customers have been getting a 30 X return.”
Casey Golden Apr 27, 2023 ▶ 6:11 How to upsell discounted customers to generate 10x more in MRR
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