large brands
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Dec 15, 2017 by Bob Gilbreath · across every show →
Everything said about large brands, oldest first
Dec 15, 2017 bearish
Large brands are growing wary of SaaS commitments over active media spend
“It's easier for the large brands, I think, are starting to get wary of SaaS and technology and making those kind of commitments to what they call non-working dollars. But on the media side, it's where they're putting their, they're kind of, they have to go get…”