ghost designers
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Apr 25, 2016 by Tracy Hazzard · across every show →
Everything said about ghost designers, oldest first
Apr 25, 2016 positive
Tracy Hazzard: Ghost designing yields better returns than launching consumer brands
“You know, it's really capital intensive and also brand building is really hard. So we kind of, we always call ourselves ghost designers. So we stay behind somebody else's brand for a reason because there's a lot of risk in there. There is a lot of money spent.…”