conversion event
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Nov 7, 2022 by John Doherty · across every show →
Everything said about conversion event, oldest first
Nov 7, 2022 neutral
Doherty: SaaS sites should offer one single conversion entry point
“Choose one conversion event. Have one way for them to start. You can then route them in different ways based off of what they do, but choose one way to start. Don't make them choose between a free demo, a free trial you know, whatever else”