consumer entity data

2 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Mar 29, 2019 by Chris Matty · across every show →

Everything said about consumer entity data, oldest first

Mar 29, 2019 bullish
Assertion Not checkable as stated
Matty: Versium overlays consumer data onto business data to 4x reach
“We have the unique ability to overlay consumer entity data on the business data that allows us to target an increased reach by four X.”
Chris Matty Mar 29, 2019 ▶ 10:15 1343 Data Cleaning and Analytics Tool Passes $7m ARR, Raising $20m on $80m Pre
Mar 29, 2019 neutral
Opinion
Matty: B2B digital ad tech is nascent due to consumer-focused targeting
“The B to B ad tech arena in terms of digital has been pretty nascent because most of the targeting in the digital ad tech is tied to consumer entity data.”
Chris Matty Mar 29, 2019 ▶ 10:07 1343 Data Cleaning and Analytics Tool Passes $7m ARR, Raising $20m on $80m Pre
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