The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

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why aren't all 18 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Tobias: Campus apps need bottom-up engagement to sell enterprise licenses
“If she had a bottoms up strategy, she could also then go and get the money from the campus, because you go to USC and go, look, you know, there's already eight sororities that are competing against each other. Why don't you buy a site license because they're a…”
Martin Tobias Mar 4, 2025 ▶ 17:08 #124 ECGO: Turning Trash Into Treasure With AI
Assertion Not checkable as stated
ECGO acquires campus users for $1.50 using cookies at tabling events
“Our user acquisition cost is only a dollar 50 because like, we just put like, we have cookies and whatever to get students to download the application.”
Nicole Sewell Mar 4, 2025 ▶ 8:02 #124 ECGO: Turning Trash Into Treasure With AI
Opinion
Yin: Scaling ECGO's student acquisition across entire campuses will be too expensive
“The thing I'm trying to really grapple with is the customer acquisition, and there are a couple of different customers. It's sort of this B to B To see model, which it gets a little bit tricky around, like, how do you get to sort of the next layer of customer,…”
Elizabeth Yin Mar 4, 2025 ▶ 15:26 #124 ECGO: Turning Trash Into Treasure With AI
Insight
Enterprise demo deals fail when nobody owns end-user acquisition
“I know you're, you say that they're responsible for it, but I've seen these kind of things where, you know, you sign a demo deal and then nobody's really responsible for customer acquisition, and at the end of the LOI, everybody's like, this thing didn't work.”
Martin Tobias Mar 4, 2025 ▶ 8:23 #124 ECGO: Turning Trash Into Treasure With AI
Disclosure
Hudson passes on ECGO due to doubts about university contract sizes
“I don't think I can get there on the current round, just cause I'm not, I think I have in my mind a sense of how big the university tickets would have to be, and I'm not sure they're there yet.”
Charles Hudson Mar 4, 2025 ▶ 12:46 #124 ECGO: Turning Trash Into Treasure With AI
Assertion Not checkable as stated
Nicole Toole: ECGO's campus user acquisition cost is $1.50
“Our user acquisition cost is only a dollar 50 because, like, we just put, like, we have cookies and whatever to get students to download the application.”
Nicole Toole Nov 9, 2023 ▶ 8:00 Monetizing Waste? AI Waste Sorting Technology Is Defining The Future of Recycling with AI!
Opinion
Elizabeth Yin: Recycling tech has potential, but ECGO's model is wrong
“I do think there's something in here, but this is not the right model.”
Elizabeth Yin Nov 9, 2023 ▶ 17:34 Monetizing Waste? AI Waste Sorting Technology Is Defining The Future of Recycling with AI!
Assertion Not checkable as stated
ECGO converts $5K semester pilots into $20K annual university contracts
“Georgia State and the Georgia Institute of Technology are our first customers. So we started them off with a semester pilot that cost 5000 dollars, which I know, like no one negotiated. Yes, it was too low. And then it rolled over into a full year implementati…”
Nicole Sewell Mar 4, 2025 ▶ 5:14 #124 ECGO: Turning Trash Into Treasure With AI
Assertion Not checkable as stated
ECGO reaches 33% monthly active user rate among 1,500 students
“Yes, so right now we have 1500 students on the platform who use it. We have a 33% monthly active user rate, and on average students recycle 35 items each month, and the fraud was like less than one percent. We had like 10 students who were ridiculous and then …”
Nicole Sewell Mar 4, 2025 ▶ 5:49 #124 ECGO: Turning Trash Into Treasure With AI
Assertion Not publicly verifiable
ECGO pitched 37 universities and secured 14 for a recycling challenge
“During the summer, I was heads down doing sales, and so we spoke to 37 universities over the summer. So, in November, we're about to launch 14 universities for an America Recycles Day Challenge.”
Nicole Sewell Mar 4, 2025 ▶ 19:03 #124 ECGO: Turning Trash Into Treasure With AI
Disclosure
ECGO uses OpenAI's CLIP model for waste identification
“Right now we're using OpenAI's clip model, which creates a caption for every item that you take a picture of through the platform. And then it looks for that item in our database of materials.”
Nicole Sewell Mar 4, 2025 ▶ 4:04 #124 ECGO: Turning Trash Into Treasure With AI
Disclosure
ECGO is raising $750K on a SAFE with a $5M cap
“Yeah, so we're raising seven 50, and we just started and so we're doing a safe and the cap is five million, so we're just starting with that.”
Nicole Sewell Mar 4, 2025 ▶ 11:57 #124 ECGO: Turning Trash Into Treasure With AI
Disclosure
Nicole Toole: ECGO is raising a $750,000 SAFE at a $5M cap
“Yeah, so we're raising seven 50, and we just started and so we're doing a safe and the cap is five million, so we're just starting with that.”
Nicole Toole Nov 9, 2023 ▶ 11:52 Monetizing Waste? AI Waste Sorting Technology Is Defining The Future of Recycling with AI!
Prediction Didn’t hold up
Nicole Toole: ECGO targets 20 institutions by end of 2024
“Yeah, so that lasts us 12 months and so our goal is to launch more universities and corporate offices in the southeast, so that is, like, our focus, and our goal is 20 institutions by the end of next year.”
Nicole Toole Nov 9, 2023 ▶ 12:03 Monetizing Waste? AI Waste Sorting Technology Is Defining The Future of Recycling with AI!
Assertion Not publicly verifiable
Nicole Toole: Georgia State and Georgia Tech signed $20,000 annual ECGO contracts
“And then it rolled over into a full year implementation, that was 20,000 dollars and so that's what we are currently with both institutions on.”
Nicole Toole Nov 9, 2023 ▶ 5:29 Monetizing Waste? AI Waste Sorting Technology Is Defining The Future of Recycling with AI!
Assertion Not checkable as stated
Nicole Toole: ECGO has 1,500 student users with 33% monthly active rate
“Yes, so right now we have 1500 students on the platform who use it. We have a 33% monthly active user rate, and on average students recycle 35 items each month. So we've seen really great usage, and the fraud was like less than one percent.”
Nicole Toole Nov 9, 2023 ▶ 5:46 Monetizing Waste? AI Waste Sorting Technology Is Defining The Future of Recycling with AI!
Assertion Contradicted
Universities lack tools to track progress on 2030 zero-waste goals
“And so right now, Georgia Tech, Georgia State have this waste through goal by 2030, and there's no way for them to effectively track how they are reaching these goals today.”
Nicole Sewell Mar 4, 2025 ▶ 8:40 #124 ECGO: Turning Trash Into Treasure With AI
Disclosure
Tobias has invested in waste-sorting technology twice before
“I've been thinking about this problem for a while. I've invested in it twice, and I think we are at a time where we've got a convergence of technologies that could potentially create another wave of this kind of thing, because it's so easy, like doing it on yo…”
Martin Tobias Mar 4, 2025 ▶ 14:08 #124 ECGO: Turning Trash Into Treasure With AI
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