“So, since we left you guys, we have locked in Container Store, in store and online, and with a new product that we're launching with them. We're also launching with Nordstrom, and we're also working on getting set up with Bloomingdale's.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Allie Kamenetsky
Opinion
Kamenetsky: Facebook ads have changed forever and won't get full spend
“Facebook has forever changed, and so we're never gonna go back in there full force.”
Allie KamenetskyMar 4, 2025▶ 15:31#109 Modern Picnic: Surviving the Adpocalypse
AssertionNot checkable as stated
Kamenetsky: Modern Picnic generates 80-90% product margins and 60% gross margins
“So our product margins are excellent at over 80 to 90%. Gross margin goes down as still incredibly strong at around 60%, which will only continue to be strong as we grow in scale.”
Allie KamenetskyMar 4, 2025▶ 5:13#109 Modern Picnic: Surviving the Adpocalypse
AssertionNot checkable as stated
Kamenetsky: Modern Picnic cut ad spend 80% while growing revenue
“But this year, we've scaled back our ad spend by 80% in an effort to preserve burn, extend our runway but we're still seeing top-line growth, which is crazy.”
Allie KamenetskyMar 4, 2025▶ 14:33#109 Modern Picnic: Surviving the Adpocalypse
AssertionNot checkable as stated
Kamenetsky: Modern Picnic surpassed $4M in cumulative sales and 20k units
“We've done over four million dollars in cumulative sales from over 20,000 units sold, all while maintaining an incredibly lean team.”
Allie KamenetskyMar 4, 2025▶ 3:18#109 Modern Picnic: Surviving the Adpocalypse
AssertionNot checkable as stated
Kamenetsky: Modern Picnic maintains a $150 AOV and $60 CAC
“All of our products have an a 150 dollar AOV. We have a 60 dollar average CAC.”
Allie KamenetskyMar 4, 2025▶ 4:20#109 Modern Picnic: Surviving the Adpocalypse
AssertionSupported
Kamenetsky: Yeti built a $40M business off one cooler in four sizes
“Yeti built a forty million dollar business off of one cooler that came in four different sizes.”
Allie KamenetskyMar 4, 2025▶ 10:58#109 Modern Picnic: Surviving the Adpocalypse
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