Google Ads
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3 statements across 3 episodes · 1 bullish · 1 bearish · 2 people on the record · first statement Nov 3, 2020 by Rob Walling · said 71 times in 43 episodes since 2020 · across every show →
Mentions by year
brought up most by Rob Walling (57), Ruben Gamez (2), Kevin Wagstaff (2), Lars Lofgren (1), James Kennedy (1), Hana Mohan (1), Einar Vollset (1), Drew Clements (1)
tap a year for its mentions
2025 6 mentions in 5 episodes 1 per episode
- Episode 786 | Questions About Bootstrapping SaaS to a $90M Exit (...
- Episode 801 | Competing Against Incumbents, Technical Co-Founders...
- Episode 794 | From Struggling Side Project to Life-Changing SaaS...
- Episode 752 | The State of SEO in 2025
- Episode 750 | Making Your First Hire, Testing Prices, And More Li...
- every mention in 2025, scene by scene →
2024 28 mentions in 11 episodes 3 per episode
- Episode 736 | Founder Regrets, DIY vs. Hiring, Defining your ICP,...
- Episode 725 | SEO in the Age of AI, Freemium, When Brand Becomes...
- Episode 721 | 7 Key Takeaways from the 2024 State of Independent...
- Episode 711 | Finding Early Customers, Horizontal vs. Vertical, P...
- Episode 731 | How to Delegate as a Perfectionist, SaaS Partnershi...
- Episode 734 | The 20 Year Bootstrapper (With Ian Landsman)
- Episode 708 | Outsourcing Marketing, Competitive Markets, and Mor...
- Episode 700 | Playing the Long Game
- 3 more episodes that year, every mention in 2024 →
2023 19 mentions in 14 episodes 1 per episode
- Episode 690 | When Opt-in Email Could Be Spam, Collecting Custome...
- Episode 673 | Lifetime Plans vs Subscriptions, Testing an Idea Wi...
- Episode 664 | The Challenges of Horizontal SaaS, Adding Services...
- Episode 648 | Competing with a Non-Profit, Driving Traffic to A L...
- Episode 678 | Selling a Half-Finished Product, Phased Launches, a...
- Episode 672 | Bootstrapping, Building, Buying, and Selling SaaS C...
- Episode 670 | Relying on Luck, Avoiding Burnout, and Bad Player v...
- Episode 662 | Selling for Five Years of Runway, Profit vs. Revenu...
- 6 more episodes that year, every mention in 2023 →
2022 1 mention in 1 episode
2021 6 mentions in 6 episodes 1 per episode
- Episode 566 | From Bootstrapped to Venture Backed with Hana Mohan
- Episode 551 | Task-level vs. Project-level Thinkers, No Such Thing as an Autopilot
- Episode 541 | Rob Solo
- Episode 539 | Post-Exit Life, Writing Six Books, and Brewing Beer with Dan Norris
- Episode 532 | The Art of Selling Your Business with John Warrillow
- Episode 531 | How a Non-Technical Founder Grew Past $20k MRR
- every mention in 2021, scene by scene →
2020 11 mentions in 6 episodes 2 per episode
- Episode 521 | A Roundtable Discussion about a Potential Recession, Working from Home,
- Episode 525 | A Bootstrapping Artifact from 2005
- Episode 520 | Why a Million Dollar Agency Quit It All and Moved to SaaS
- Episode 518 | A Live LinkedIn Ads Consult with Anthony Blatner and Scatterspoke
- Episode 505 | 42 Side Projects and the #NoCode Movement
- Episode 497 | Documenting SaaS for a Sale, Email Harvesting and Spam, and More Listener Questions
- every mention in 2020, scene by scene →
Everything said about Google Ads, oldest first
Nov 3, 2020 negative
Walling: Google restricted keyword data to force businesses into buying ads
“Well, they pulled it out, and it was, they give some bullsh**t excuse about it being privacy. First, it was only, it was like if, only if it was over SSL, and then they just rolled it out to everything. And what it did is it forced you to buy ads from them. Be…”
Jan 12, 2021
Walling ran up to 12 automated website businesses generating monthly revenue
“At any given time, it was between eight and 12 different businesses running, but a lot of them were these small websites that were effectively on autopilot until something happened to them. So a lot of them were based either on Google ads, display ads, or SEO,…”
Jan 30, 2024 positive
Kagan: Sponsoring hyper-niche and international creators beats paid ads on ROI
“Don't go to me. Go to the person whose audience is, like, hyper engaged on a really tight subject, And even if you want to be even more creative, go to different languages. So we have people crushing it in Spanish, crushing it in Portuguese. And it's like when…”