customer development

2 statements across 2 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Apr 28, 2020 by Rob Walling · across every show →

Everything said about customer development, oldest first

Apr 28, 2020 neutral
Insight
Walling: Customer discovery calls yield diminishing learning returns after 30 conversations
“Because at first it was like, well, you can learn and or you can try to get, you know, prospects try to get sales, but the learning becomes rote after you've had 10, 20, I think you said you did 30 calls or something like that. Like it just, it gets old having…”
Rob Walling Apr 28, 2020 ▶ 16:47 Episode 494 | A Bluetick Update From Mike Taber
Mar 12, 2024
Insight
Walling: Vague landing pages enable better customer discovery than detailed screenshots
“If you give them screenshots and show them how you're doing it, you are putting your opinion on that. At this point, it's not customer development. So I think that's part of the question. It's like the more vague you are, the more customer development you can …”
Rob Walling Mar 12, 2024 ▶ 18:49 Episode 704 | Landing Pages, Buying a SaaS, the Right Tech Stack,...
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