Insight certainty 4/5 debate potential 2/5

Lieberman: Unestablished YouTube creators should never put over five words on thumbnails

Austin Lieberman · Building a YouTube Empire: Unveiling the Ultimate Growth Hacks · May 11, 2023 · at 28:13

Investor and creator Austin Lieberman discusses packaging and thumbnail design best practices for scaling YouTube channels.

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“The basics of thumbnails though, is like, you should never have again, unless you're like some massively popular creator already, you should never have more than like five words on, on your thumbnail. And even, you know, you should even try for under four because people, when, if you're browsing YouTube, you're just like scrolling across your screen. Right. And so if it's more than four or five words, like people aren't sadly, aren't going to take the time to read that.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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