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Natalie Ellis

16 statements across 4 episodes · 6 bullish · 3 bearish · 2 people on the record · first statement Sep 22, 2022 by Natalie Ellis · said 13 times in 3 episodes since 2022 · across every show →

On the record as a speaker too: Natalie Ellis's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Greg Isenberg (13)

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2024 3 mentions in 1 episode
2023 4 mentions in 1 episode
2022 6 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Natalie Ellis, oldest first

Sep 22, 2022
Disclosure
Ellis: 70% to 90% of BossBabe webinar attendees buy annual subscriptions
“And on those trainings, I can see between it varies. 70 and 90% of people joining annually.”
Natalie Ellis Sep 22, 2022 ▶ 42:04 The Laws of Community Building with Natalie Ellis
Sep 22, 2022
Insight
Ellis: Broadcasting to a group of followers does not create a community
“The community is the product. That's the thing that they're there for. And sure there's different ways they can get upsold into certain things if they segment themselves, but you can't, I don't just think you can put people into a group and assume that they're…”
Natalie Ellis Sep 22, 2022 ▶ 19:23 The Laws of Community Building with Natalie Ellis
Sep 22, 2022 negative
Disclosure
Ellis: Avoiding outside financing prioritizes total control over rapid growth
“There's something really amazing about having a business like this, where the Cashflow is great. I have no one to answer to. I can sleep really well at night. I just love that too much to even think about any kind of financing. I don't know if that's a bad thi…”
Natalie Ellis Sep 22, 2022 ▶ 51:18 The Laws of Community Building with Natalie Ellis
Sep 22, 2022
Disclosure
Ellis: Only 10% of BossBabe's direct website visitors buy annual subscriptions
“They'll land on the website, on the sales page, and they'll choose the monthly or the annual option. In that sense, about 10% of people will choose annual and 90% will choose monthly.”
Natalie Ellis Sep 22, 2022 ▶ 41:30 The Laws of Community Building with Natalie Ellis
Sep 22, 2022 bearish
Opinion
Ellis: Scaling a $49 monthly membership via digital ads is extremely difficult
“The ad landscape these days, I mean, I struggle to see a company like mine that's able to do those numbers. And make money on like a 27 to 49 dollar. I find that quite difficult.”
Natalie Ellis Sep 22, 2022 ▶ 39:19 The Laws of Community Building with Natalie Ellis
Sep 22, 2022
Insight
Ellis: Social media content rarely serves brand, growth, and sales simultaneously
“I think you've got three types of content on social. It's content to build your brand content to help you grow or content to sell. And very rarely is one piece of content going to do all three things for you.”
Natalie Ellis Sep 22, 2022 ▶ 40:30 The Laws of Community Building with Natalie Ellis
Sep 22, 2022
Disclosure
Ellis: BossBabe founders used a fake assistant persona to manage inboxes
“And we had a fake assistant that was basically us as our community manager, meaning what? We just had a community manager that was named something else. And the two of us would be in the inbox.”
Natalie Ellis Sep 22, 2022 ▶ 45:37 The Laws of Community Building with Natalie Ellis
Sep 22, 2022
Assertion Not checkable as stated
Ellis: BossBabe acquired 1,500 paid members in its initial seven-day launch
“I think our first launch period, we were open for seven days and I think we brought in like 1500 paid members.”
Natalie Ellis Sep 22, 2022 ▶ 25:13 The Laws of Community Building with Natalie Ellis
Sep 22, 2022 positive
Disclosure
Ellis: BossBabe generates significant MRR from members upgrading to accelerator programs
“The likelihood of them upgrading to an accelerator program, which is where a big chunk of our MRR does come from. Because we do payment plans on those and we extend those out.”
Natalie Ellis Sep 22, 2022 ▶ 39:38 The Laws of Community Building with Natalie Ellis
Sep 22, 2022
Assertion Not publicly verifiable
Ellis: First bootstrapped startup shipped to 60+ countries and 250 Boots stores
“When we launched this business, Very, very quickly. We were shipping to over 60 countries. We then got stocked in a store called Boots over two and 50 stores across the UK, which is the equivalent of Walgreens in America.”
Natalie Ellis Sep 22, 2022 ▶ 9:57 The Laws of Community Building with Natalie Ellis
Sep 22, 2022 positive
Disclosure
Ellis: BossBabe founders plan to detach their personal identities from the brand
“Me and Danielle have been more and more wanting to take our faces off of the business. Cause it's really not about us. It's about the women inside of the business.”
Natalie Ellis Sep 22, 2022 ▶ 46:52 The Laws of Community Building with Natalie Ellis
Nov 17, 2022 positive
Assertion Not checkable as stated
Isenberg: Natalie Ellis stated BossBabe makes roughly $6M in revenue
“And she told us she's making like six million dollars in revenue which is incredible.”
Greg Isenberg Nov 17, 2022 ▶ 21:10 Writing, Religion, and Walt Disney with David Perell
Jun 1, 2023 positive
Assertion Supported
Isenberg: Natalie Ellis grew BossBabe into a 3.4 million follower empire
“She runs a, she started off as like an Instagram account called Boss Babe Inc. And now it's like 3.4 million followers.”
Greg Isenberg Jun 1, 2023 ▶ 53:58 The IRL Tribes That Could Change Your Life
Jun 24, 2024 positive
Insight
Ellis: High-ticket postpartum services can hit seven figures without an audience
“I feel like you could get to seven figures so fast, just doing that with no Audience at all.”
Natalie Ellis Jun 24, 2024 ▶ 6:27 Startup ideas and frameworks to make you wealthy.
Jun 24, 2024 positive
Disclosure
Ellis: Migrating newsletter to beehiiv cut software expenses from $50k to $10k
“I was spending 50,000 a year on a different platform, and when this happened, I couldn't get in touch with anybody, and I've been with them... And we switched to them. We went from spending that much money to spending 10 K a year or something like that. And it…”
Natalie Ellis Jun 24, 2024 ▶ 24:01 Startup ideas and frameworks to make you wealthy.
Jun 24, 2024 negative
Opinion
Ellis: Existing wellness testing companies are too masculine and male-focused
“I do feel like a lot of the companies out there that do this are very masculine and male-focused, and are like, argh, fast, cold plans, like, all the things, which is great, but not necessarily what you want when you're in, like, that stage of your life”
Natalie Ellis Jun 24, 2024 ▶ 2:22 Startup ideas and frameworks to make you wealthy.
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