Aiello: DimeADozen generated up to $40K in three months with broken MVP
Salvatore Aiello · Startup Acquisition Stories with Salvatore Aiello, Co-founder of DimeADozen · Nov 29, 2023 · at 13:16
Salvatore Aiello discusses the rushed launch and early revenue of DimeADozen prior to its acquisition on Acquire.com.
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“We launched it in four days. I hated that website and Lord knows she did too, as a designer and product designer. It was a disaster, and it was, we have no user authentication. Add 50 different fonts, 30 different margins. Our landing page looked terrible. Obviously, we had a bad pricing model. We had no Stripe integration other than going directly into the Stripe platform, and we had that for three months. And in those three months, we generated 20, 30, 40,000 dollars, something like that with a broken, piss-poor website”
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