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Benjamin: Software Acquisitions Frequently Fail Without Technical Buyer-Product Fit

Joe Benjamin · Startup Acquisition Stories with Joe Benjamin, Founder of RevPilots · May 30, 2023 · at 10:20

Joe Benjamin, founder of RevPilots, discusses lessons learned from selling his SaaS company, Renewal Tracking, on Acquire.com.

0:00 / 0:19exact quote · 19.5s
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“I think one thing we probably didn't go over is like buyer founder market fit for the product too is really important because if you have a software product and the person has no technical ability or their co-founder doesn't, it's just going to cause a lot of headaches for them, or they're not going to know the right questions to ask. And, you know, they just might be setting themselves up to fail.”

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