horizontal SaaS
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jun 27, 2023 by Kjael Skaalerud · across every show →
Everything said about horizontal SaaS, oldest first
Jun 27, 2023
Skaalerud: Vertical GTM on horizontal SaaS balances TAM and marketing focus
“We were starting to look more closely at horizontal SAS plays and then thinking more about the vertical component from a go to market perspective. To avoid kind of the pitfall of your market to everybody, your market to nobody, but also to avoid kind of the tr…”