The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 5 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Cummings: Double SaaS Prices Until 25% to 50% Ask for Discounts
“And then raise your prices every six months. Go ahead and double them until you're at the upper end of reasonable. You'll know you're at the upper end of reasonable when people on the phone Start asking for discounts, 25 to 50% of the time, right?”
David Cummings Nov 11, 2019 ▶ 14:58 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Insight
Atlanta SaaS scaling is primarily constrained by a lack of C-level talent
“What's more difficult coming from a city like Atlanta growing SaaS businesses is C-level talent. We have amazing individual contributors. We have amazing people from a middle management perspective. But the C-level talent has been a real challenge.”
David Cummings Nov 11, 2019 ▶ 13:12 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Insight
Cummings: Never Give a SaaS Discount Without Receiving Value in Return
“And when people ask for those discounts, have a consistent discount policy, 1015, 20% off, but never give a discount without asking for something in return. Always get something in return. Get them to commit to doing a press release, to be a testimonial, to do…”
David Cummings Nov 11, 2019 ▶ 15:25 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Insight
Cummings: Segment SaaS metrics across three buckets at $10M ARR
“Once you hit ten million in recurring, my recommendation is to take all your generic metrics, CAC to LTV, magic number, all your generic metrics, and then break them out by the three most important segments of your business.”
David Cummings Nov 11, 2019 ▶ 18:12 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Insight
Cummings: Top Interview Indicator Is Whether Candidates Were Pulled into Roles
“And what you want to listen for, whether they have two years of experience or 22 years of experience, you want to listen to the fact that they were pulled from their position into the next role. You want to hear that somebody somewhere saw something in them an…”
David Cummings Nov 11, 2019 ▶ 21:30 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
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