The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 2 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Harmon: Avoid overhauling packaging or adding SKUs more than every two years
“I feel like you can make tweaks and small or medium changes as frequently as you want and as your business commands, but I wouldn't Change your packaging, add a skew, overthink something more frequently than every one to two years.”
Harmon: Never test a pricing change you are unwilling to roll back
“I feel like there's general growth wisdom, which is don't test something you wouldn't ship. And I think that's really true with pricing and packaging. But the contrapositive or inverse is also true, which is don't test something you wouldn't roll back.”