Lord: Growth stalls when companies protect sacred people, processes, or systems
Kathy Lord · What to Expect from a New CRO with Kathy Lord, CRO at Zensai · Jan 22, 2025 · at 20:26
Kathy Lord, CRO at Zensai, explains why incoming revenue leaders struggle when legacy employees or workflows are declared off-limits.
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“There can't be sacred people, processes, or systems. Or else it's really difficult to drive the level of transformation that you want to scale your business.”
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