This episode carries Scott Belsky's own address, with nobody on the show putting
questions to them. It still counts as said, and it is kept out of every score on their page.
Adobe CSO Scott Belsky describes the dual structural impact of generative AI on creative software and industry professionals.
“It is lowering the bar for the minimum skills required to get into this box, which is a lot of new people coming into the funnel, right, for any creative product, and it's also raising the ceiling, right, of what's possible within the given time that you actually have”
quote is from the automated transcript, cleaned for reading:
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More from Scott Belsky
PredictionOpen · timeframe Nov 2028
Belsky: AI productivity gains will increase creative hiring, not decrease it
“And I believe that actually, when you get more ingenuity per person that you employ, the people on your creative team, when you get more possibility from each of them, you're gonna actually want to hire more of them. Look no further than engineers. Engineers h…”
Scott BelskyNov 10, 2023▶ 13:03The 5 Ways AI Will Transform Creativity with Adobe CSO & EVP Scott Belsky
Insight
Belsky: AI hallucination is a feature, not a bug, for creativity
“In the chat world, people say that hallucination is the bug, but in our world, the hallucination is actually the feature because the AI needs to be very creative in supporting, suggesting all the variations of possibilities”
Scott BelskyNov 10, 2023▶ 10:40The 5 Ways AI Will Transform Creativity with Adobe CSO & EVP Scott Belsky
Opinion
Belsky: Generative AI is eliminating mechanical labor in professional workflows
“And then you look at the impact of something like generative AI, and you're realizing that the work part of workflow is being reduced, you know, and in some cases even eliminated.”
Scott BelskyNov 10, 2023▶ 3:26The 5 Ways AI Will Transform Creativity with Adobe CSO & EVP Scott Belsky
PredictionNot checkable as stated
Belsky: Career advancement will hinge on creativity over raw productivity
“And so the big shift here that I just want to, you know, put a capstone on wave number one is that the standout, the success, the promotion is increasingly going from this advantage, this competitive advantage on the productivity side to one that's more around…”
Scott BelskyNov 10, 2023▶ 5:05The 5 Ways AI Will Transform Creativity with Adobe CSO & EVP Scott Belsky
Insight
Belsky: Generative AI restores adult creative confidence by removing skill barriers
“The ability to take something that's in your mind's eye and instantly generate imagery without any skills required actually starts to restore some of that creative confidence later in life.”
Scott BelskyNov 10, 2023▶ 6:19The 5 Ways AI Will Transform Creativity with Adobe CSO & EVP Scott Belsky
AssertionNot checkable as stated
Belsky: Adobe enterprise customers shifted >50% of marketing spend to social
“You look at big company marketing budgets and a lot of our customers have shifted at least if not more than 50% of their marketing spend. Towards social platforms away from a world where everything was destined for video or TV or print or whatever to this new …”
Scott BelskyNov 10, 2023▶ 7:32The 5 Ways AI Will Transform Creativity with Adobe CSO & EVP Scott Belsky
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