Schatz: First International Country Managers Must Write Their Own Business Plans
Matt Schatz · Building a $100M ARR Sales Team the Second Time Around with WP Engine · Jul 3, 2019 · at 23:47
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Matt Schatz, SVP of Sales at WP Engine, outlines how executive leadership should onboard and establish accountability with international managing directors.
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“The other way to go and build trust across time zones is when you hire that first managing director or country manager, whoever that is, have them write the business plan. Don't write the business plan for themselves. Have them write it. Have them do the study of the total addressable market. Have them put together the growth rate plans, and have them put together the list of what they feel is going to take, the support that they need from headquarters in order to go and make it successful.”
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