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Lemkin: First software sales hires must have sold at comparable ACVs

Jason Lemkin · Live from SaaStr Annual 2022: AMA with SaaStr's CEO · Sep 16, 2022 · at 35:07

At SaaStr Annual 2022, Jason Lemkin advises SaaS founders on hiring initial account executives with relevant deal-size experience.

0:00 / 0:17exact quote · 17.8s
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“When you hire your first couple reps, they do need to have sold a software product And I vaguely similar, something, at least at vaguely close to your ACV, like they can't have sold pool equipment or plastic. I sometimes people hire that. I all, it can work out a little bit for tiny SMBs, but it doesn't work in software.”

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