Srinivasan: Challenge Marketing Teams to Find One Low-Hanging Fruit Monthly
Kady Srinivasan · Marketing Hyper-Growth at Scale with Klaviyo’s SVP, Global Head of Marketing, Kady Srinivasan · Feb 3, 2022 · at 15:25
This episode carries Kady Srinivasan's own address, with nobody on the show putting questions to them. It still counts as said, and it is kept out of every score on their page.
Kady Srinivasan, SVP and Global Head of Marketing at Klaviyo, explains her management playbook for generating early wins and team confidence.
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“The other thing I've tried to do, which has been pretty successful, is I challenge my team to come up with one low hanging fruit opportunity per month. So every month, each of my directs and me, we sit down together and say, what can we do that we can jump on this month, that we can go find some success in, or even fail for that matter, but learn something from. And I can tell you, it builds a tremendous amount of confidence in the team.”
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