LaRue: Validating a working theory beats wasting 20 minutes on discovery
Amelia LeRutte · What’s Working Now: AI’s Real Impact on Sales with SaaStr's CEO and Co-Founder, and SVP & GM · Jul 23, 2025 · at 34:58
Amelia LaRue, SVP and GM of SaaStr, discusses replacing traditional sales discovery questions with AI-informed pre-call research.
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“It's so much more productive, even the calls we've had recently in the last like two weeks, to do a working theory and to validate those points versus waste 10 to 20 minutes on asking the human beings questions that one, your AI already knows, or two, they don't want to answer because they're like, you should already know this.”
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