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prospect data

2 statements across 1 episodes · 0 bullish · 2 bearish · 1 people on the record · first statement Apr 30, 2024 by Kyle Norton · across every show →

Everything said about prospect data, oldest first

Apr 30, 2024 negative
Insight
Norton: Do not hire over two BDRs until prospect data is solved
“Don't bother hiring more than one or two BDRs until you figure out this data piece. Cause it just, the economics won't make sense.”
Kyle Norton Apr 30, 2024 ▶ 14:45 How to Build Go-to-Market Efficiency in SMB Sales with Owner.com CRO Kyle Norton
Apr 30, 2024 negative
Insight
Norton: Outbound BDRs waste half their time researching bad leads
“Typically like a BDR, an outbound BDR wastes like half their time calling bad leads, you know, like having to do research of their own to enrich the leads that they've been given.”
Kyle Norton Apr 30, 2024 ▶ 12:32 How to Build Go-to-Market Efficiency in SMB Sales with Owner.com CRO Kyle Norton
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