gross revenue retention

also referred to as: grr

6 statements across 5 episodes · 4 bullish · 1 bearish · 5 people on the record · first statement Oct 30, 2019 by Alex Ferrara · across every show →

Everything said about gross revenue retention, oldest first

Oct 30, 2019 neutral
Insight
Ferrara: Mid-market SaaS yields 80-90% gross and 90-120% net revenue retention
“If you're selling into the mid-market with ACVs of something like 12 K or up to 50 K per year, you can expect 80 to 90% gross revenue retention, and net revenue retention, we typically see something in the 90 to, in best cases, a 120%.”
Alex Ferrara Oct 30, 2019 ▶ 16:05 State of the Cloud 2019: Europa Edition | SaaStr Software Community
Dec 13, 2021 positive
Insight
Peacock: Gross and Net Retention Trump Top-Line ARR for SaaS
“The other two metrics that are just as critical, in fact, arguably more critical to know, are your revenue health. Specifically, your gross revenue retention, or GRR, and your net revenue retention, or NRR.”
Karen Peacock Dec 13, 2021 ▶ 4:37 Shifting to the Next Gear: Proven Strategies to Accelerate Growth with Intercom CEO Karen Peacock
Dec 13, 2021 positive
Insight
Peacock: Segmenting Retention Metrics Uncovers Deeper SaaS Business Insights
“You can look at your revenue health overall, and that's good, but what's even more useful is to break that down by segment, and to figure out your ARR and growth, and importantly, your net revenue retention, gross revenue retention by segment, by product, by t…”
Karen Peacock Dec 13, 2021 ▶ 6:39 Shifting to the Next Gear: Proven Strategies to Accelerate Growth with Intercom CEO Karen Peacock
Aug 3, 2023 positive
Insight
Lemkin: Gross retention is more important than net retention for revealing churn
“At the end of the day, the metric everyone's going to talk about is NRR, going to a Ron's point. Every public company reports it, but GRR is more important.”
Jason Lemkin Aug 3, 2023 ▶ 40:16 The Most Important SaaS Metrics with Monday.com Co-Founders and SaaStr Founder Jason Lemkin
Jan 8, 2025 positive
Assertion Not checkable as stated
Scrase: Checkr maintains a gross revenue retention rate in the high nineties
“Our GRR is high nineties. The max you can get GRR is a hundred percent.”
Lindsey Scrase Jan 8, 2025 ▶ 24:19 Usage-Based Revenue Models: Successes & Pitfalls from Checkr COO Lindsey Scrase on CRO Confidential
Feb 5, 2025 negative
Insight
Relying Solely on GRR and NRR Is Like Driving in Reverse
“I think very commonly when people talk about KPIs for customer success teams, people quickly throw up GRR, NRR, like those are my numbers. I'm like, that's cool, but that's, you know, if you're driving by looking in the rear view mirror, you have the right set…”
Abbas Haider Ali Feb 5, 2025 ▶ 12:57 How to Build a World-Class Customer Success Org: Lessons from Notion's CRO and GitHub's VP of CS
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