API companies

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Dec 8, 2022 by Jason Lemkin · across every show →

Everything said about API companies, oldest first

Dec 8, 2022 positive
Insight
Lemkin: B2B companies should employ dedicated adoption gurus like API companies
“Every API company has gurus and their only job they don't I don't know what their KPIs are, but their job is to make, to increase API adoption, and we don't do that enough on the B to be a guru who just, their only job for a leading vendor is every 60 days, no…”
Jason Lemkin Dec 8, 2022 ▶ 55:09 Secrets to SMB at Scale with HubSpot CEO Yamini Rangan and SaaStr CEO Jason Lemkin
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