Hughes: SolidRoad sent 500k cold emails to close first $1M ARR
Mark Hughes · He hit $1M ARR by sending 500,000 cold emails—then raised a $25M Series A in 6 days. | Mark Hughe... · PMF Show · Jun 1, 2026 · at 19:42
Mark Hughes, co-founder of SolidRoad, details the conversion funnel metrics behind reaching $1M ARR via cold email outbound.
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“For, like, that first millionaire order, we sent 500,000 emails. We got 5000 replies and 250 meetings booked, and then, like, a 20% conversion of those meeting booked, which was 40 customers and an ACV of 25 K to get to a million dollars air order.”
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