Fullscript boosted patient purchase conversion from 17% to over 50%
Kyle Braatz · Every VC Rejected Him. So He Bootstrapped From $0 to $10M in 3 years | Kyle Braatz, founder of Fu... · PMF Show · Mar 8, 2024 · at 25:31
Kyle Braatz, CEO of Fullscript, explains how replacing standard e-commerce storefronts with pre-loaded e-prescriptions dramatically increased patient adherence and purchase conversion.
0:00 / 0:07exact quote · 8.0s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“We went from a 17% conversion rate to about a 50 plus percent conversion rate on every treatment plan a patient or a practitioner was putting together.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Kyle Braatz
80% of US healthcare practitioners recommend supplements to their patients
“And if you look across the U S for example, 80% of practitioners recommend supplements to their patients.”
Fullscript will reach $900M in 2024 revenue with 800 employees
“Like, you know, we'll do a, call it, nine hundred million dollars in revenue this year with, you know, 400 teammates that are driving that from a knowledge worker play, you know, perspective and 400 distribution workers.”
Fullscript raised just $2M in angel funding before scaling massively
“Down there I ended up raising, you know, one, almost, almost two million dollars from a few angels, but really that was the only funding we raised throughout our, you know, our kind of life cycle of building this.”
Fullscript serves over 100,000 healthcare practitioners and 6 million patients
“Servicing over a 100,000 practitioners and six million patients, Fullscript's the leading tech platform for practitioners to prescribe and manage treatment plans for optimal health outcomes.”