Paycheck-to-paycheck Americans pay up to 80% of bank overdraft fees
Zuben Matthews · How he grew to $100M ARR—then exited for $460M. | Zuben Matthews, Founder of Brigit · PMF Show · Jul 14, 2025 · at 11:54
Brigit founder Zuben Matthews explains customer segmentation and who bears the brunt of bank overdraft charges.
“And then you start to see who's paying 80% or 75% of those fees, who's paying Is it people who've got 10,000 dollars in their bank account who just made a mistake and didn't transfer money from one place to the other? It's not. It's the hundred plus million Americans, now over a hundred and fifty million Americans who live paycheck to paycheck, who are thin file or no file credit scores. That was the use, that was the profile of the user who was paying for it.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →