Perkbox

“We brought in a new CEO who has had, actually, he was my biggest competitor.”

“Facebook's costs went up six X in three months, like literally, and we're like, oh my God, this is not, there's no, I mean, the CACLT will be brutal.”

“We raised At that point in time, so we raised capital then you know, and then so far, very early investors wanted a little bit of secondary, so we raised to, you know, to, you know, to make sure that they are able to, because they have been in the business for…”

“I think we, probably in two years two and a half years, we went from maybe two, I think one or two to about fourteen million dollars, something like that, ARR.”

“It's still the highest performing ad ever was cupcakes. So the ad was just an image of beautiful images of cupcakes, and we tried everything, we were like, you know, everything the teams tried, and it annoyed a bunch of people, but it just got so many people e…”

“Instead of selling 200 dollar annual licenses, now we had a product we could sell for 2000 to 5000 dollars, so the unit economics changed, because when you launched Employee benefits or perks to your employees, then you're not paying me for one license. You're…”

“We had one point we were getting about 5000 inbound leads every month, you know, and as you ramped it up from a few hundred to, you know, a few thousand, you know, we went from salespeople, you know, we went from I don't know, five to about 60 in the course of…”

“If you can enter a market where there is no competition, and that doesn't mean there's no market, right? No competition doesn't mean there's no market. So I think spending a bit more time Finding that you know, finding that, you know, finding that market where…”