Prince: Musicians make millions writing songs to fulfill unmet Spotify queries
Matthew Prince · No Priors Ep. 126 | With Cloudfare CEO Matthew Prince · Aug 7, 2025 · at 16:41
Cloudflare CEO Matthew Prince recalls a conversation with Spotify CEO Daniel Ek about how surfacing unmet query demand creates lucrative opportunities for musicians.
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“Spotify actually looks at queries that people have run that they don't have good answers for, where there's, you know, somebody searches for, I don't know, I want a disco song about like how fun it is to dance with your dog, right? I don't know. And if somebody searches for that and it doesn't get it, they actually publish that list back to content. Creators and musicians. And there are several musicians that are making literally tens of millions of dollars a year just writing songs for what people care about listening to.”
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