Gill: Founders should only raise capital after achieving product-market fit
Aarti Gill · Building A 180 CRORE Women Nutrition Brand! ft. Aarti Gill, Co-Founder, OZiva · Apr 18, 2022 · at 22:59
Aarti Gill, co-founder of OZiva, discusses the decision not to raise venture capital during the startup's early struggling phase before finding product-market fit.
0:00 / 0:13exact quote · 13.6s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“Both Mihir and I believe that you should raise capital when your business problem is solved, when you have a product market fit, because that's when you will be able to do justice to that capital. Right. Otherwise it's just gonna go, you know, it would be wasted.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Aarti Gill
Gill: There has been zero innovation in Indian OTC over 10 years
“Because I think in the last 10 years, there has been zero innovation in the OTC space, right?”
Gill: OZiva hit ₹150-180 crore revenue with a 140% 3-year CAGR
“Today, you know, we are predominantly sitting at between 150 to 180 CR, right? Our growth for the last three years, we've grown at a one 40% CAGR and I think over the last three, four years, 2.5 million people or 25 black people have used our products”
Gill: D2C websites and retail should be treated simply as fulfillment channels
“Even today, I look at my own D to C as a fulfillment channel, e-commerce as a fulfillment channel, and also a chemist as a fulfillment channel. If a person wants a chemist, he can buy it from there. If they buy it from Amazon or Flipkart, the product should be…”
Gill: Clean eating trends are adopted first by women globally
“Also, globally, what we realized was that, you know you know, clean eating as a concept, right, is, is a lot first adopted by women and In, in the global or in the Western market as well, which is where we saw the same kind of trend in India as well, right?”