OZiva

“Because a lot of women who came on a platform and consulted with us said like, you know, one out of four said like, I have PCOS and we realized that there is no solution that is talking to them.”

“So we were operating with five, six people working from my home, right? In the initial two, three years through the limited capital that we had, right? We were growing based on that by, you know, and we were profitable in the first, obviously few years of our …”

“Today, you know, we are predominantly sitting at between 150 to 180 CR, right? Our growth for the last three years, we've grown at a one 40% CAGR and I think over the last three, four years, 2.5 million people or 25 black people have used our products”

“At a large scale of say, 500 crore, I believe that would be say, 60% from nutrition and 40% from the other categories that we're operating in.”

“Was that even if people are buying on the e-commerce platforms, they were searching for, say, 90% of them were searching for Oziva branded keyword, right? So people are looking up, looking for Oziva Herbalance, Oziva Protein, right?”

“And I think that's the service today, which we focused on. How do we and it has helped us to improve our retention rates, right? Our LTVs.”

“Both Mihir and I believe that you should raise capital when your business problem is solved, when you have a product market fit, because that's when you will be able to do justice to that capital. Right. Otherwise it's just gonna go, you know, it would be wast…”

“We saw that 20% of our people drop out because, you know, they go to a HCP and they say, I can take this regularly and not, right? And the HCP says, I don't know, I'm never, or, you know, I'm not sure.”

“Today we filed patterns and we have, you know, IP for some of these newer ingredients that we have derived. Right. Whether it being a calcium from a plant source or iron from a plant source.”

“When we launched the brand, right. We actually went to offline initially, and we were rejected by, obviously, almost 90% of the retailers out there that you will keep your product, which is a typical story”

“We've been very strong digital first, right, for the first five years of our journey as well, and where the distribution was happening mainly through our own platform, which was contributing around 40 to 45 or 50% of our sales, right, and the rest was coming f…”

“Thereafter, the product lines that we built was, each problem became a separate solution, right? Rather than trying to merge these three, four kind of problems together, because the price points became too more expensive, right? So hence, our next price points…”

“I think in a, you know, because these are intermediate valuations, right? These are paper valuations. How much do they matter? I think your ultimate story comes in when you actually get listed, right? In general, I think that's the way to identify or say, for …”

“Today, 90% of the revenues come from nutrition and 10 from the other categories that we're operating in.”