Happilo is the first food brand in years to secure IPL sponsorship
Vikas Nahar · The Newest SHARK in Shark Tank India Ft. Vikas Nahar, Founder-Happilo · Aug 3, 2022 · at 22:16
Vikas Nahar, founder of Happilo, discusses the novelty of a food brand title-sponsoring the Rajasthan Royals in the IPL.
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“There is no food brand actually who has done this kind of association in IPL. For many years now, I think we are trying to break that clutter. It's not only the gaming and the IT companies were there, and actually we are the first food company to represent, hopefully, first of many to come.”
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