product-led growth
also referred to as: plg
7 statements across 2 episodes · 3 bullish · 0 bearish · 2 people on the record · first statement Jul 4, 2022 by Dheeraj Pandey · across every show →
Everything said about product-led growth, oldest first
Jul 4, 2022 positive
Pandey: Product-led growth shifts sales focus to middle-of-funnel active users
“PLT is really shifting things to the middle of the funnel, including for salespeople. And I think it's going to be more efficient because you're letting leads come in, have them sign up with no questions asked, no need to ask for money upfront, hook them into …”
Jul 4, 2022
Pandey: PLG Freemium Tenants Must Cost Under $10 Annually to Scale
“So you need to make sure that you, the sliver that you give out for tenant is Probably no more than five to 10 dollars for the whole year, because then you can live by all this stuff, and then you can go and eke out 200 bucks a year from them, as opposed to a …”
Jul 4, 2022 positive
Pandey: SaaS Pricing Will Mirror B2C by Charging Creators, Not Readers
“So there are many things, many experiences in the world of SaaS that will actually look like that. And there's some great companies in the world of PLG today where you don't charge everybody. You don't have to get greedy upfront, where maybe the people who are…”
Jul 4, 2022 positive
Pandey: Snowflake and MongoDB Enterprise Reps Merely Harvest Warm PLG Accounts
“Snowflake and MongoDB, for example, in many ways are also PLG companies, even though they're enterprise reps, because the reps go and knock at the doors of companies that have already invested some. So it's a warm seat as opposed to a cold seat where you like …”
Jul 4, 2022 neutral
Jul 20, 2024 neutral
Garg: SaaS can reach $5M–$10M ARR via PLG without big sales engines
“If you take about SaaS, if you are operating in the US customer base in US, if again, your product solves a basic need by PLG motion or some, you know, very early sales without building a huge sales engine, you can reach that, you know, 5,000,007, at times, te…”