go-to-market

“Most of the people, they think, you know, my product is my mode, my data is my mode. Actually, if, and this is something that A-sixteen Z wrote about also recently, that your mode is your GTM. Your mode is like the channels that you build, the sort of capabili…”

“The go to market is nearly one and a half to two years for breaking into any new market. Because going, putting a team in place, ramping them as a six to eight month process, pipeline you know, marketing that converting to pipeline, pipeline converting to beat…”

“It's a new category, has a potential of landing in, even into large enterprise. In this case, even inbound might work. There's a potential wherever you're sitting globally because you're solving a problem, which is actually people are trying to solve with the …”

“So this one is putting a lot of pressure on the AI companies, the startup companies, then they have to keep up. Because it's very crowded, it's becoming very crowded, especially in the go-to marketing space and cybersecurity. It's super crowded, and so the ven…”

“The quality of talent in India is top notch. And, you know, not just like EPD building talent, but even on the GTM side, India has actually made one of the strongest muscles for both marketing inbound, outbound, even AEs who are closing deals sitting from Indi…”