Assertion Supported
Brianna Price: 1M Spotify streams generates $4,000 on average
“It's roughly, there's a lot of variables, but on average, a million streams is around 4000 dollars USD. On Spotify.”
Disclosure
Brianna Price targets selling music catalog for $50M in 3-4 years
“Fifty million. At what age? Three or four years from now.”
Disclosure
Connor Price refused deals from every major record label
“And we've talked to every major label. It's not like I, Our friend Nick said that he's like, we're independent by choice, not by default. Cause you'll see in the comments like, why hasn't anyone signed this kid yet? Someone signed Connor. And I'm like, they've…”
Assertion Not checkable as stated
Connor Price averages 60M monthly Spotify streams across his catalog
“And we're averaging like, sixty million streams a month right now. Across our catalog.”
Assertion Not checkable as stated
Brianna Price: Connor Price was YouTube's most subscribed artist in November
“YouTube emailed us, and they're like, you were the most subscribed to artist in November. Of all artists on YouTube.”
Disclosure
Brianna Price: Connor Price negotiates high-six-figure brand sponsorship deals
“Recently, like the last couple, you can negotiate like six figures, high six figures. Depending on the ask, I'm sure we could get even higher, but like in our current state, current followers, it's like six figure deals.”
Disclosure
Brianna Price: TikTok acquires new listeners while YouTube monetizes existing audience
“On TikTok, our goal is to reach new listeners, and YouTube is more to nurture the listeners we already have and to nurture the platform because it does pay well. So more views on YouTube is more money in our pocket from the AdSense and stuff like that. But yea…”
Insight
Brianna Price: Skit videos build stronger brand equity than viral sounds
“That's actually something we've clocked and we've wanted to be careful of because sometimes people have their song go viral, the sound, but people don't connect that sound to the artist. So there were a couple like viral sounds. If you asked me who the artist …”
Assertion Not checkable as stated
Brianna Price: 'Spin the Globe' drove their first six-figure month
“And I remember that pop moment got us our first six figure month.”
Disclosure
Connor Price broke even on his European opening tour
“We opened on the European tour, and I had a chart of the money. I'm pretty sure we just broke even on that one. Just because you have to like rent a bus, you have to pay a tour manager, you have to pay for everyone's travel, your DJ, merch, like the list is en…”
Assertion Not checkable as stated
Russ privately advised Connor Price to stay independent to make millions
“He wrote like, unsolicited advice, stay independent, you'll be making M's like clockwork, and I'm like, that's all I needed to hear.”
Disclosure
Brianna Price plans to launch a newsletter and sell home studio kits
“I want to do Home Studio, because I want to build a newsletter for independent artists, And then also then turn that into a potential. We sell like home studio kits where everyone's like, what mic do you use? I'm like, just buy Connor's kit. It comes with a mi…”
