The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 651 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 5 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Cera: Around 20% of Pulsia users adopt the automated ads feature
“Around 20% of users use the ad feature which means that like there is more traffic going to the websites”
Cera: 30% to 40% of Pulsia users choose 'Surprise Me' onboarding
“There's around like, you know, around 30% of the 30, 40% of people that use, that do surprise me.”
Cera: Pulsia raised pricing from $29 to $50 because it was losing money
“That's probably because on the internet, because it used to be 29 a month and I increased the pricing because I was losing too much money.”
Gil lists core investments including OpenAI, Stripe, SpaceX, and Perplexity
“Yeah, let's see definitely Andrile, Android, Airbnb, Coinbase Instacart, Stripe Square a little bit of SpaceX OpenAI, Perplexity, A couple other things. Cognition.”
Gil plans to announce large-scale public statue project soon
“Our hope is to announce our first sort of statue or monument soon. We've been working on a project to do that for like societal beauty, like art and society at large scale.”
Wave AI processes 9,000 hours of audio daily
“So like, I'll do like 9000 hours a day of just generic audio.”
Mohrer: Wave AI is now developed almost exclusively with Claude Code
“But I got to it, and now it's like all I do. In Cloud Code, I bought a Mac Mini over the weekend for my bot, you know, and just all that stuff. Like, I am deep in it. But I love, you know, the latest and greatest changes so fast that who knows what it'll be by…”
Mohrer gets ~$3K in Claude usage for $200 monthly subscription
“So I spend 200 bucks and I think I get something like 3000 dollars worth of API usage from it versus going direct and using the API. I was spending 50 to a hundred dollars a day, which I'm happy to do because I'm getting serious value out of it, but I'd rather…”
Subscribers are evenly split across weekly, monthly, and annual plans
“It's where the most of the revenue is in terms of, like, I just looked at this, it's actually split a third, weekly, monthly, and annual in terms of people, but in terms of dollars, it's obviously way more unannual.”
Carson: Untangle runs daily Claude Opus cron jobs for marketing recommendations
“Every day I have a cron job that basically looks at key marketing stats, and then it passes those stats to Opus four or five, and then it generates an email with recommendations on what is the one thing I should do to improve my marketing funnel today.”
Untangle's AI divorce agent uses state statutes to write AEO content
“So for Untangle, we have Grace. She's our AI divorce agent. She's inside of Untangle. Now, she has specific tools, right? They're very specific to our vertical, right? You know, divorce statute search, case law search, child support guideline search, right? Th…”
Carson: AMP's deep mode uses GPT-5.2 instead of Opus 4.5
“I'm actually secretly showing you a new feature. If you see deep here this is a mode. We're actually using a GPT five, two instead of Opus four or five.”
Carson: I run three AMP coding agents simultaneously
“Now, what I actually do is I actually run three of these agents at a time. So I actually have three amps open any one time, and I'm usually working on three different parts of the app at once.”
Carson: AMP will autonomously implement marketing optimizations as pull requests
“I'm thinking the next step is, is not just to get the email, but actually have AMP implement the suggestion. And then I wake up to a PR that I review where it's actually done the thing that it suggested, and then I get to review that instead.”
Walls: Starter Story generated over $2 million in revenue last year
“Last year we did over two million.”
Walls: Starter Story generates $10k to $15k monthly from YouTube AdSense
“As far as just the ad sense, that's the revenue that Google pays you just by showing ads. I think we're doing somewhere between 10 to 15,000 dollars a month, but really that is just a small portion of our total revenue as a business.”
Walls: Use Well-Documented Frameworks for More Reliable AI Coding
“One thing I recommend if you're new to AI coding is to use a proven framework that real coders use that is you know, has a lot of documentation online so that when you ask it to do things, it's going to do it in its little opinionated way which will just make …”
Walls: Built custom command center integrating Stripe and Notion using AI
“One thing that I was Like able to do with AI that I thought was amazing was build a command center for our business. So I have one dashboard that all me and my team can look at that integrates notion where we have a bunch of stuff that we save, integrate strip…”
Thummala: PressW generated over $2 million in revenue last year
“Yeah, we did we did over two million dollars last year.”
Thummala: PressW automated 90% to 95%+ of court document processing for a client
“We were able to, like, build a little system that you know, can automate up to, like, 90, 95% plus of those types of documents.”
Thummala: PressW chose services to generate cash and learnings before SaaS
“Services make sense, we can get cash now, we can watch the world, and we can stay on the forefront of what's possible today, and ideally take those learnings, like, just maximize surface area of information and then from that, you know, start to build somethin…”
Thummala: 90% of PressW's business comes from post-launch relationships
“Actually, no, I would say only like less than 10% of this business, less than, yeah, less than 10%, let's call it, let's just make it be generous with it. Less than 10% came from like old relationships. I'd say 90% were people that I've met and interacted with…”
PressW runs its internal agent orchestration system on Anthropic's Claude
“Then we orchestrated all in our own little application that is largely built on top of Claude and Claude code both together.”
Rezora charged early clients up to $2,500 setup plus $500 monthly
“So we would charge anywhere from an initial thousand to 2500 dollars setup fee, depending on the complexity and workflow, plus an ongoing 500 dollar month monthly fee, plus 20 cents per conversational minute that the AI did as well.”
Matze: Rezora Fine-Tunes LLMs On Real Sales Call Transcripts
“Currently what we're doing is we take real conversations. We turned that into fine tuning data to be specific, supervised fine tuning data, and we run supervised fine tuning on a large language model, which in end results in the language model actually soundin…”
Matze: Rezora kept $34K to $35K profit on $40K agency revenue
“I want to say we kept Straight profit. Around 34,000 dollars. 35,000 dollars.”
Apfelbaum: 100 clients paid for his done-for-you AI headshot service
“And we had a hundred people raise their hand and pay and say that they are interested in this”
Apfelbaum: $200 AI headshot service costs just $5 in VA labor
“The VA costs a total of five dollars to do it, and then we deliver it to them, and we have a very nice profit margin”
Apfelbaum: First course cost $275K to make, netted over $1M profit
“When I created my first course called the evergreen networking system, I spent 275,000 dollars to build a course. And that ended up netting me over a million dollars in profit.”
Apfelbaum: Ajax Union lost 75% of recurring revenue overnight during COVID
“So what happened was when COVID hit, We lost 75% of reoccurring revenue overnight.”
Apfelbaum: WAVV dialer enables 480 automated calls per day for $149/month
“Now there is a great dialer called a wave dialer, which I use as well. I pay one 49 a month for the wave dialer. W A V V totally worth it. I make 480 calls in one day just by allowing the dialer to just run. 480 people will be touched and drop voicemails will …”
Apfelbaum: Built over 100 custom Chrome extensions solo using AI
“By the way, I built over a hundred custom Chrome extensions myself, with AI. Myself, just myself, in the middle of the night.”
Apfelbaum: EVAI has 23,000 users in 40 countries
“We have 23,000 users in 40 countries around the world.”
Dream Stories has generated about 70,000 user characters since launch
“But we've had since we launched, we had about 70,000 characters created on the platform.”
Santos: Building consumer AI requires consistency without multiple tries
“It's an entirely different thing to build a product for other people to use it, like, you know, the, you know, with sort of some sort of symbols of quality and consistency, right? So again, you actually mentioned this, right? You go in, you do it, and eventual…”
Santos: Dream Stories used ChatGPT, Stable Diffusion, and LoRAs for consistency
“We use a number of things. We, at the time we used the chat to PT. We used the stable diffusion. I forget the first model we used. We used to do it. We used LORAS, which was we still do in some regards but LORAS is something that, you know, that you literally …”
Vice Santos: Dream Stories sells multiple books per customer via episodic sequences
“I told you that we sell multiple books, you know, to the same person you know, essentially because they're episodic, right? It's a sequence.”
Foster: Zapier integrates with 8,000 different tools
“And then you can have logic that encompasses any of the 8000 different tools we work with.”
Foster: Zapier raised a $1.2M seed round in 2012
“We did a seed round that was 1.2 million in 2012.”
Foster: Most automation agencies spin up around digital marketing
“Digital marketing agencies, they're like, this is the place where I've seen most automation agencies spin up because there is so much just low hanging fruit that can help any business be more, more successful.”
Foster: Monologue adapts voice transcription tone based on active screen context
“Another one that I have really loved is Monologue. So Monologue is a voice to text app. So, you know, kind of like Super Whisper or some of these others but Monologue in particular, I really like because they've done some really nice design touches where anyti…”
Hastings: Quanta offers QuickBooks backup to ease customer migration fears
“Actually we do have a product that we call a QuickBooks backup, where if you, for whatever reason, want to do an export into QuickBooks or even keep a QuickBooks up to date, we support that. And it's a good way to get people in the door, especially we work wit…”
Tossell: MakerPad was never built or intended to be venture-backed
“It was never going to be a venture company. I never wanted it to be that. It wasn't built to be that way.”
Singla: Pepper Content has reached $10 million in ARR
“So we just rushed ten million in ARR, and we're now in the 10 to 25 to 50 journey.”
Singla: Nearly 150,000 freelancers have applied to Pepper Content
“So we have about close to one, 50,000 freelancers who've applied to write for Pepper.”
Singla: 50% of Pepper Content's talent pool is US-based
“So, 50% of our user base on the talent marketplace side sits out of the US.”