Chesky: Small Companies Can Retell Their Story Repeatedly With New Angles
Brian Chesky · #216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe · Jan 28, 2010 · at 34:02
Airbnb co-founder Brian Chesky shares lessons on how Airbnb repeatedly launched across multiple high-profile events including SXSW and the 2008 DNC.
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“So, you know, when you're a really small company, like, you have the opportunity to retell your story many, many times. As long as every time you tell it, there's something different about it.”
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