Reddit

“I think Digg, Digg seems to be catering to the wrong crowd. Either they're, ah, acquiescing to investor pressure or, you know, just trying to change their product too much. Maybe they're trying to compete with Twitter too hard. But what they're not focusing on…”

“The only consistent thing we could do to drive traffic was make Reddit faster. Because sometimes we'd add a lot of features and traffic would go down. Sometimes we'd stagnate for a month or two and traffic would go up. And we're always just like, who knows, le…”

“I can only speak for Reddit's numbers, and that, they got nine million uniques last month.”

“Paul, Paul had approached us before building Hacker News and said, Hey, can you guys make me my own Reddit where people can only upvote and I can have like supreme control over the content? And then we were like, no, that's not, You know, that's not really on …”

“Yeah, I, you know, I wish I still owned Reddit now, and had owned it for the last four or five years, but it would have, for everything to have gone right, for us to have the stomach to survive that economy, I mean, who knows, like, Kanye Nast's umbrella helpe…”

“It's not the content that I don't like. I guess it's the amount, or it's the lack of different opinions on some parts of Reddit.”

“And one of the decisions that we made on Reddit is that we don't want to be moderators. It's, it doesn't scale very well.”

“The day before was when all, all the lawyers had agreed, and we basically said, tomorrow we're gonna sign the papers. And I remember I got really emotional that day. I was sitting there at my desk in in Boston, and I just cried.”

“Alexis and I have been friends, like we lived together for eight years through Reddit. So we were, you know, pretty close to being brothers in the sense that, you know, I, we have the same relationship that I have with my sister, which is we can get mad at eac…”

“So Paul brought us the first maybe thousand or so uniques.”

“If we made the site go faster by 10%, page use would go up by 10%.”

“You know, we have the benefit of hindsight now, and we can see, you know, if we had known that Reddit was gonna grow 20 times since we got bought, you know, maybe we would've played our cards a little differently.”

“Paul is, I think he's an exceptionally good product guy. He has a really good eye for what's useful and what isn't. And he's also completely stateless and has no social filter. So it helps that you can go to this guy who will just be like, this is stupid. And …”

“Well, Reddit is crushing Dig now. I think they're almost twice as large as Dig... In traffic... And uniques per month and page views per month. Or is my understanding, you know, I haven't, I don't have direct access to Reddit numbers anymore, but from what the…”

“To a large extent, it's anything goes. As long as it's not spam, most content will survive. And so that was one of the big philosophical differences between Reddit and Hacker News is, is we didn't want to remove content or we didn't want to tailor the site to …”

“Allowing users to have really long headlines, for example, was one thing that we did that, that other sites didn't, or, you know, not censoring swear words, or, you know, not censoring anything to the extent that we could get away with it, allows the community…”

“So one of the things he told us very early on, if I don't even think we had launched anything, maybe we had shown him some screenshots, was he insisted that we put as much content in the upper left of the page as possible.”

“I know one of the first outside moderators that sticks in my mind is QGYH too. He was this insane Reddit user. I shouldn't say he was insane. He spent insane amounts of time on the site and we always thought he was a bot for a long time because we would look a…”

“Kids going back to college in the fall is generally a big boost of users for us. There's not generally one event that's tied to it, but we found ourselves always chasing spikes that happened in August and September.”

“On Reddit, we basically, we had kind of two features and just iterated them over and over. You know, user submit stories, user submit content, or comments.”

“And it turns out he just did that stuff better than what kind of NASA do for us. And so he continued, you know, I always describe his job as making us seem cool. And that's what he would do is, is he would basically maintain our goodwill, which was one of our …”

“While I agree wholeheartedly with their message, I felt like I was kind of the standard bearer for making Reddit seem welcoming for new users, and so people were like, oh, Spez, he's, I guess he's just some sort of devout Christian who just wants to squash our…”

“One of the things I learned on Reddit was how to not burn out, or I should say, like, on Reddit, I burned out a couple times. I just wouldn't get any work done for a while, because I just didn't feel like working on the same thing. And, you know, one of the ex…”

“Oh, our name, the logo, he hated the logo. He thought we should put the logo down in the lower right of the screen so people would, you know, it's, there was a lot of branding things that he cared about.”

“As an entrepreneur, you just can't put all your eggs in one platform. You really have to have three or four different platforms, and I don't think we were quick enough to recognize Pinterest, Reddit, YouTube, and other platforms we could have monetized through…”

“If I'm making viral YouTube videos and you know, a TikTok video and an Instagram story and a Reddit thread, I can be the best product tomorrow. So the time to impact is fast and I can grow on these other channels without really having a substantial brand.”

“So actually to do answer engine optimization really well, I think it's not doing pure answer engine optimization. It's doing all of these other channels, but doing YouTube and Reddit with the intention of helping you on answer engine optimization.”