Bumble BFF

part of Bumble

2 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Oct 27, 2023 by Whitney Wolfe Herd · across every show →

Everything said about Bumble BFF, oldest first

Oct 27, 2023 neutral
Assertion Not checkable as stated
Bumble users organically began using the platform for professional networking
“Inside BFF, they start networking with each other. They don't want roommates. They don't want friends. They don't want to go to yoga. They want to build a business. They want to meet someone that works in HR recruiting or whatever it was.”
Whitney Wolfe Herd Oct 27, 2023 ▶ 35:22 Small changes with big impact (with Bumble's Whitney Wolfe Herd) | Masters of Scale
Oct 27, 2023
Disclosure
Bumble built a friendship tier after noticing users hacking the app
“Our users were basically hijacking our product to use it in a different way. We were hearing success stories. We would meet people, and they'd say, I just found my roommate on Bumble. You found your roommate on Bumble? And so we built Bumble BFF, and that was …”
Whitney Wolfe Herd Oct 27, 2023 ▶ 34:22 Small changes with big impact (with Bumble's Whitney Wolfe Herd) | Masters of Scale
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