Nubank
also referred to as: new bank · newbank
includes Nubank Card, Nubank Ultravioleta
19 statements across 2 episodes · 11 bullish · 2 bearish · 2 people on the record · first statement May 16, 2024 by Jag Duggal · said 67 times in 5 episodes since 2023 · across every show →
Mentions by year, the whole family
brought up most by Jag Duggal (30), Lenny Rachitsky (26), Sean Ellis (6), Gina Gotthilf (2), John Cutler (1)
tap a year for its mentions
2024 62 mentions in 2 episodes 31 per episode
Everything said about Nubank, oldest first
May 16, 2024
Nubank customers petitioned Brazil's central bank to prevent its 2016 regulatory shutdown
“There was actually a moment a point when there was a risk because of some regulatory issues that were happening in Brazil in 2016, where there was a chance that new bank would have to shut down. And it turns out the central bank our customers called the centra…”
May 16, 2024 negative
Giant platforms like Nubank and Google can mask failing products for years
“When you have a big app like new bank or places like Google and Facebook, you can make any product look great for months, if not years, because you have such a large customer base, you can always get them to try it with all sorts of basic techniques, but you'r…”
May 16, 2024 bullish
May 16, 2024 bullish
May 16, 2024 bullish
May 16, 2024 neutral
Duggal: Product Managers Must Resist Immense Executive Pressure to Prematurely Scale
“The pressure on the line product manager to scale the product that the entire company, the entire executive team, the entire management chain has been counting on. We're launching this thing. We all wanted to scale. We all are very excited about it. We had the…”
May 16, 2024 negative
May 16, 2024 bullish
May 16, 2024
May 16, 2024 bullish
Nubank is developing social features to replace legacy joint bank accounts
“Our hypothesis is it's not surprising that that artifact, that that product is not made for the modern customer. That it is easier for me to share a Spotify playlist with my wife or my daughter than it is for me to share a savings goal just mechanically. So we…”
May 16, 2024
Nubank uniquely launched with high-risk credit instead of standard deposit accounts
“Unlike almost everywhere else in the world, including in the U S where the answer was, we're going to do the bank account first. New bank's answer was no, we're going to do credit first. And credit is. 10 times harder and a hundred times more risky because you…”
May 16, 2024 positive
May 16, 2024 positive
Nubank instructs PMs to call 10 customers directly instead of surveying
“We've told many of our product managers and designers over the last two years, don't worry about serving a thousand customers, taking three weeks serving a thousand customers, getting a bunch of crosstabs, or even at the end of which it's very hard to read the…”
May 16, 2024 positive
May 16, 2024 positive
May 16, 2024
Nubank requires a 50% Sean Ellis score because Brazilians are culturally polite
“For us, our threshold isn't 40%. We've generally moved it up to 50%. I don't believe we have product market fit. Unless 50% of Brazilians are telling us they would be very disappointed because Brazilians are inherently polite more, more polite and more optimis…”
May 16, 2024
Duggal: Nubank achieved 94-95 NPS in Mexico and typical NPS in 70s-80s
“There are been, for example, in Mexico, we've recorded an NPS when we launched the first couple of years of 9495. Right. So yeah, which is way better than we got in Brazil, but our NPS scores skew in the seventies, eighties, and occasionally nineties.”
May 16, 2024 positive
Duggal: Customer anecdotes usually trump quantitative data analysis in product research
“The anecdote usually trumps the data. And there are many times when I see teams that are, you know, doing very sophisticated analysis and they've sort of forgotten what the question is or what the conclusion they can draw from it truly is. So never lose sight …”
Sep 5, 2024 positive
Nubank requires a 50% PMF threshold before launching new products
“Every new product at new bank they build before they launch it, they wait for a 50% threshold for people to say, 50% of people would be disappointed if this product did not exist as they're developing it. And only then do they launch it publicly.”