Shopify, every mention
85 scenes, the whole family · ← back to Shopify
tap a year for its mentions
every year anyone Shane Parrish 156Tobi Lütke 59Harley Finkelstein 50Kaz Nejatian 8Lulu Cheng Meservey 5Andrew Wilkinson 4Ryan Petersen 3David Segal 3Joe Liemandt 1Jason Calacanis 1
Verbatim, from the transcripts: the passages where Shopify comes up
Excellence Is the Capacity to Take Pain
- ▶ 13:30 Kaz Nejatian I wrote a post that I published, uh, called Say the Thing a while ago, and it became part of Shopify's lore, and people would say Say the Thing to me, which I appreciated. 3 times in the scene
- ▶ 22:51 Shane Parrish I want to come back to the turnaround for 1:02, because Shopify was a remote work culture. 2 times in the scene
- ▶ 28:19 Kaz Nejatian This, by the way, is how we built Shopify. 4 times in the scene
- ▶ 32:27 Kaz Nejatian If you walk the offices of Shopify, first of all, they're incredibly thoughtfully designed, but they all say on the walls, um, do things, tell people.
Mental Models That Change How You Think | Bill Gurley
- ▶ 49:14 Bill Gurley You can see it with like Toby at Shopify.
Alpha School: AI and The Future of Education | Joe Liemandt
- ▶ 15:56 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
- ▶ 2:00:38 Joe Liemandt So we're, there's just gonna be a, think of Shopify for micro school, or for schools, right?
Beating the Market: Connor Teskey, CEO Brookfield Asset Management
- ▶ 40:55 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
The Near Death Experience of RobinHood | Vlad Tenev, Co-Founder
- ▶ 48:08 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 6 times in the scene
The $2 Trillion Mind | Nicolai Tangen
- ▶ 35:15 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
Be Your Best in 2026: The Most Important Lessons from The Knowledge Project (2025)
- ▶ 59:11 Harley Finkelstein In my office, uh, here, here in Montreal, Shopify office, I have the original screen print, uh, that Ben Francis used to create Gymshark. 4 times in the scene
How to Think Like a World-Class Marketer | Rory Sutherland
- ▶ 36:41 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 6 times in the scene
Panera Founder Ron Shaich
- ▶ 39:32 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
Building Great Businesses | Tracy Britt Cool
- ▶ 19:00 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
Ed Stack: Lessons from Dick’s Sporting Goods [Outliers]
- ▶ 1:09:04 Shane Parrish I point you to Shopify. 2 times in the scene
How To Build A Cult | Lulu Cheng Meservey
- ▶ 17:59 Lulu Cheng Meservey And I think the way to break the cycle is, every once in a while, somebody just does something totally different, and it works, and then the copying can at least glom on to copying something better, so, so the leaders will do something…
- ▶ 1:42:33 Lulu Cheng Meservey So at Shopify, one of the things that we're really proud of, I'm on the board, and we have this wonderful general counsel, Jess. 4 times in the scene
Why Everyone Is Wrong About AI (Including You) | Benedict Evans
- ▶ 15:36 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
Ryan Petersen: Building Flexport
- ▶ 5:16 Ryan Petersen And we wrote all of our own software to do kind of like, it was pre-shopify, right? 2 times in the scene
- ▶ 18:05 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 7 times in the scene
- ▶ 54:40 Ryan Petersen Well, the number one thing I think is, um, I learned from Toby from Shopify and Brian Chesky who've been good advisors for me.
Harley Finkelstein: You Must Requalify for Your Role, Every Year
- ▶ 0:05 Harley Finkelstein It made me want to recommit year after year after year to, to Shopify and to Toby and to, and to this mission that we're on. 3 times in the scene
- ▶ 14:50 Shane Parrish That's why I use and love ShopPay, because nobody does selling better than Shopify. 6 times in the scene
- ▶ 16:48 Harley Finkelstein The way that I think about, um, leading this incredible company, um, with my team at Shopify, to the way Lindsay thinks about cooking dinner, to, um, the wine that I've been thinking about, you and I are going to drink later tonight. 4 times in the scene
- ▶ 24:37 Harley Finkelstein Shopify is a team of spiky objects. 2 times in the scene
- ▶ 25:55 Harley Finkelstein Um, it's sort of, I mean, it's, it's in the sort of same way that like we have this trust battery metaphor that at Shopify, those with autonomy have a very high trust battery, and those that end up having to leave the company, it's because… 6 times in the scene
- ▶ 35:41 Harley Finkelstein It's like Swiss Army knife time, and in those early days of Shopify, there's a photo that every couple years I, I, I put out on social media of me, like, mopping the floors. 6 times in the scene
- ▶ 42:34 Shane Parrish I feel like you've had more of an impact than you think, not only on Shopify, but on other companies. 2 times in the scene
- ▶ 46:10 Harley Finkelstein I mean, the reason that, you know, Toby is such a great coder is he's written more code than probably anyone else at Shopify. 4 times in the scene
- ▶ 1:02:33 Harley Finkelstein In my office, uh, here, here in Montreal, the Shopify office, I have the original screen print, uh, that Ben Francis used to create Gymshark. 4 times in the scene
- ▶ 1:12:50 Harley Finkelstein I, I like, you know, Sundays here at Shopify. 2 times in the scene
- ▶ 1:21:52 Harley Finkelstein Um, and I do that with my team here at Shopify. 3 times in the scene
- ▶ 1:29:51 Harley Finkelstein About Shopify mobile that, like, we were still living kind of in, like, the desktop world, and it was clear that e-commerce in particular was moving more to a mobile device, that more traffic was coming, but Shopify was still building kind… 11 times in the scene
- ▶ 1:32:37 Harley Finkelstein It was, I mentioned, I talked about Shopify Magic and all that, and it, it dawned on me that
- ▶ 1:38:31 Shane Parrish What do you think the impact will be on Shopify in five years? 5 times in the scene
Y Combinator CEO Garry Tan: Turning Ambitious Misfits into Founders
Bret Taylor: A Vision for AI’s Next Frontier
- ▶ 14:16 Shane Parrish You've been on the board of Shopify.
Brian Halligan: Building HubSpot into a Multi-Billion Dollar Company
- ▶ 29:55 Shane Parrish So with Shopify, all these companies that have sort of done these remarkable things, they don't look anything like what we're taught in business school.
Brent Beshore: Business Brilliance and Happiness at Home
- ▶ 3:38 Shane Parrish Some of my favorite brands operate on Shopify, including Allbirds, Outweigh Socks, and AeroPress. 7 times in the scene
Abigail Shrier: Why the Kids Aren’t Alright
- ▶ 4:08 Shane Parrish Some of my favorite brands are on Shopify, including Gymshark, Allbirds, Outweigh Socks, and AeroPress. 6 times in the scene
David Segal: Building a $200m Business
- ▶ 3:56 Shane Parrish Some of my favorite brands are on Shopify, including Gymshark, Allbirds, Outweigh Socks, and Aeropress. 6 times in the scene
- ▶ 5:33 David Segal So I started this podcast with, with, uh, Harley Finkelstein's president of Shopify, a really good friend of both of ours.
- ▶ 32:15 David Segal I mean, Harley, um, who's the president of Shopify and a close friend, uh, I got him really into tea, because when I first met him, he's like, you know,
- ▶ 36:58 David Segal There was no Shopify.
Dr. Rhonda Patrick: Diet Essentials For Healthy Living
- ▶ 3:00 Shane Parrish Some of my favorite brands are on Shopify, including Gymshark, Allbirds, Outweigh Socks, and Aeropress. 6 times in the scene
Tobi Lütke: Calm Progress
- ▶ 1:26 Shane Parrish My guest today is Toby Lutke, co-founder and CEO of Shopify. 2 times in the scene
- ▶ 3:01 Tobi Lütke Um, I think Shopify sort of captured their imagination, uh, like of everyone, um, in this massive swing towards digital services, um, and, um, um, uh, market beta caused Shopify to be extremely, uh, 2 times in the scene
- ▶ 16:40 Tobi Lütke Uh, now if I were to leave Shopify, this bank account would only
- ▶ 25:46 Tobi Lütke At Shopify, it's very clear, like, it's very important that we explain to people, like, 2 times in the scene
- ▶ 27:01 Shane Parrish How do you think about innovating internally at Shopify versus acquiring to bring that in? 5 times in the scene
- ▶ 35:27 Tobi Lütke Like, it's like the infinite game of Shopify is causing this, like, sort of, like, like, getting towards the horizon behind which there's a lot of value for entrepreneurship and entrepreneurs. 3 times in the scene
- ▶ 45:34 Tobi Lütke Um, and if, if, if, if, if a stock market value of Shopify is a very low at this point, um, you get more shares, and it's very high, 4 times in the scene
- ▶ 55:41 Tobi Lütke Right now at Shopify alone, like, three and a half 1004 thousand people in, in R&D working on, like, every single day and has had so, um, slightly fewer for, for years and years and years, um, and 18 years of my life invested into it.
- ▶ 1:28:46 Tobi Lütke Waiting to get back to office, which I appreciate, but many people will say, ah, and, and people at Shopify who are in this stage should know that that's not something Shopify could provide in the future, or would not. 3 times in the scene
- ▶ 1:45:14 Tobi Lütke Wait, like, I, I'm not talking about, like, here's a Shopify card for 90 cents off. 4 times in the scene
- ▶ 1:59:47 Tobi Lütke And, um, so, Shopify is awesome for me, because, um, you know, like, I, I, it's, it's bad, and it costs resources. 2 times in the scene
- ▶ 2:14:01 Tobi Lütke I actually sort of pre-registered for Shopify.
TKP Insights: Making (Even) Better Decisions
- ▶ 1:16 Shane Parrish This episode includes some timeless insights from Stripe co-founder and CEO Patrick Collison, psychologist Maria Kornikova, consultant Venkatesh Rao, poker player and author Annie Duke, and Shopify co-founder and CEO Toby Luque.
- ▶ 1:09:46 Shane Parrish Last, we look back at a conversation with my friend Toby Luque, the co-founder and CEO of the e-commerce giant Shopify. 8 times in the scene
- ▶ 1:18:53 Shane Parrish What does that mean to you in terms of how you want people to apply it here at Shopify?
Andrew Wilkinson: Tiny Holdings
- ▶ 15:33 Shane Parrish And yet, here you are in Victoria, and similar to Toby, who's in Ottawa, people don't think of building, you know, Shopify coming from Ottawa.
- ▶ 50:27 Andrew Wilkinson And one in particular worked really well, which was Pixel Union, which was a partner to Shopify. 3 times in the scene
- ▶ 57:06 Andrew Wilkinson To us that it would double or triple over the next 10 or 20 years, and we knew that Shopify was the best platform for independent retailers.
Balaji Srinivasan: The Network State
- ▶ 2:50:58 Balaji Srinivasan I think Toby Lutke at Shopify has done really well.
#93 Matt Holland: Zero Day
- ▶ 31:07 Shane Parrish Is, is that kind of like Shopify for cybersecurity? 2 times in the scene
#81 Jason Calacanis: Intelligent Risk
- ▶ 50:29 Jason Calacanis And then WYSIWYG website builders like Squarespace have gotten very sophisticated because they added things like shopping, and then you have Shopify making it easy to load a store, and then Squarespace adds their own e-commerce…
#41 Tobi Lütke: The Trust Battery
- ▶ 0:38 Shane Parrish My guest today is Toby Lutke, co-founder and CEO of Shopify, the marquee shopping cart system of the e-commerce industry. 3 times in the scene
- ▶ 1:29 Shane Parrish I've been reading your Twitter feed, and it seems like you have some strong opinions on video games, not only from why it's unfair to see them as a waste of time, but right up in to how they helped you run and scale an organization like…
- ▶ 8:41 Shane Parrish Let's talk a little bit about Shopify. 6 times in the scene
- ▶ 14:04 Tobi Lütke And so, so Shopify is kind of the, um, counterforce to this centralization, at least in the world of, uh, world of commerce. 3 times in the scene
- ▶ 17:46 Shane Parrish What makes Ottawa right for Shopify? 4 times in the scene
- ▶ 29:00 Shane Parrish I think that we were talking about this right before the interview, but we have a lot of Shopify kind of readers and listeners to the podcast, and one of the things that was sent in was you wanted to run the largest small company in the… 3 times in the scene
- ▶ 35:04 Tobi Lütke Um, so, so Shopify is now a larger company than, you know, the city I grew up in, right? 8 times in the scene
- ▶ 41:59 Tobi Lütke Shopify is super happy with internal multiculturalism. 5 times in the scene
- ▶ 51:05 Shane Parrish Is there anything else that you do within the physical or even virtual environment of Shopify that's used to nudge people's subconscious? 4 times in the scene
- ▶ 56:36 Tobi Lütke Shopify is not, absolutely not a company for everyone. 3 times in the scene
- ▶ 1:03:58 Tobi Lütke Enneagram happens to be the one that Shopify is really into. 2 times in the scene
- ▶ 1:08:56 Shane Parrish What are the other mental models that you use to either run Shopify or interact with other people? 4 times in the scene
- ▶ 1:15:37 Shane Parrish You're running a hundred and fifteen billion dollar market cap company. 3 times in the scene
- ▶ 1:19:26 unnamed speaker Um, it was the most important decision, which I took too long to make, which was, um, so again, Shopify's story is a little bit different from most venture backed and public companies, um, in the way that, uh, you know, it started with… 8 times in the scene
- ▶ 1:27:32 Tobi Lütke You know, from the earliest days, um, no one's ever gonna commit more, um, egregious bugs to the Shopify codebase than I did. 6 times in the scene
- ▶ 1:30:49 Tobi Lütke I mean, I spent, um, a good deal of time with my, uh, direct team and, uh, sort of the leadership team of Shopify. 4 times in the scene
- ▶ 1:36:08 Tobi Lütke I, I, I, I try to understand enough about everything that's relevant to Shopify that I, not that I'm an expert, but that I sort of know what the experts think, right? 2 times in the scene
- ▶ 1:41:54 Tobi Lütke And in a way, that's kind of what Shopify kind of is, right? 3 times in the scene
#40 Ben Thompson: Thriving in a Digital World
- ▶ 1:17:40 Shane Parrish You said it's changed a lot over the years, and that's because Amazon has equal, and Shopify to some extent, I would imagine, have given people the tools that were commonly unavailable. 3 times in the scene