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IKEA, every mention

1 scene (2020) · ← back to IKEA

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every year 2020 anyone Rory Sutherland 6Shreyas Doshi 1Shane Parrish 1Derek Sivers 1

Verbatim, from the transcripts: the passages where IKEA comes up

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#88 Derek Sivers: Innovation Versus Imitation Jul 21, 2020 · 1 mention

  • ▶ 13:31 Derek Sivers Of course they could have gone to Ikea to buy one, but they chose to make it because they wanted to.
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