expected utility theory
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement May 30, 2017 by Rory Sutherland · across every show →
Everything said about expected utility theory, oldest first
May 30, 2017
Sutherland: Willingness to pay depends on transaction context, not just consumption utility
“There's, in other words, there's the value we get from the ownership or consumption of an object, and there's the immediate positive or negative feeling we get from how much we pay for it and under what circumstances.”