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avoidance of blame

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement May 30, 2017 by Rory Sutherland · across every show →

Everything said about avoidance of blame, oldest first

May 30, 2017 negative
Insight
Sutherland: Avoidance of Blame Is the Primary Driver in Corporate Decision-Making
“Just as in individual behavior, the big driver seems to be avoidance of regret. In corporate settings, the big driver is avoidance of blame.”
Rory Sutherland May 30, 2017 ▶ 57:03 Rory Sutherland: The Psychology of Advertising
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