Amazon, every mention

213 scenes, the whole family · ← back to Amazon

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every year anyone Shane Parrish 173Sanjay Bakshi 18Hugh Howey 18Ryan Petersen 15Morgan Housel 14Benedict Evans 14Alfred Lin 13George Stalk Jr. 11John Mackey 10Kaz Nejatian 9

Verbatim, from the transcripts: the passages where Amazon comes up

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Excellence Is the Capacity to Take Pain Jul 21, 2026 · 9 mentions

Mental Models That Change How You Think | Bill Gurley Jun 9, 2026 · 7 mentions

  • ▶ 4:00 Bill Gurley And he claimed to be a value investor, and he was the largest shareholder of Amazon for a very long period of time. 2 times in the scene
  • ▶ 25:43 Bill Gurley In an ecosystem, and then they've been able to prove that they can grow, and that that growth might be a function of their size already, or their footprint, or their users, and that would include everyone from Google to Amazon to Meta,… 3 times in the scene
  • ▶ 47:16 Bill Gurley Helping you think through all the corner cases and exactly why Bezos has his six page letter concept at Amazon. 2 times in the scene

You Don’t Need To Innovate To Be Successful | FarmVille Creator Jun 2, 2026 · 2 mentions

  • ▶ 1:04:59 Mark Pincus And he became, uh, an advisor, board member, uh, coach, godfather to my kids, and, and he was on the board of Amazon. 2 times in the scene

The Near Death Experience of RobinHood | Vlad Tenev, Co-Founder Mar 3, 2026 · 1 mention

  • ▶ 1:35:34 Vlad Tenev I mean, in, in some cases, if you look at the really successful e-commerce companies like an Amazon, what they've been able to do is do such a good job that they've become the default place you go to buy stuff.

The Multidisciplinary Approach to Thinking | Peter D. Kaufman [Outliers] Jan 13, 2026 · 1 mention

  • ▶ 17:38 Shane Parrish Peter did a demonstration for his audience using an eight dollar crystal ball from Amazon.

How to Build Good Habits & Break Bad Ones | James Clear Jan 1, 2026 · 2 mentions

  • ▶ 2:07:25 Shane Parrish I don't know if it was you that told me this or somebody else, but you had went through Amazon reviews for all these books as well. 2 times in the scene

7 Principles of Inner Excellence to Stay Calm Under Fire | Jim Murphy Nov 25, 2025 · 1 mention

Panera Founder Ron Shaich Nov 11, 2025 · 1 mention

Building Great Businesses | Tracy Britt Cool Oct 14, 2025 · 3 mentions

  • ▶ 27:45 Tracy Britt Cool We didn't go on Amazon or you sell direct, but we actually really focused on how do we utilize
  • ▶ 1:18:11 Tracy Britt Cool Like if you're going to sell through Amazon, you probably need a different sales leader than if you're going to sell direct or if you're going to sell through large customers.
  • ▶ 1:42:01 Tracy Britt Cool I mean, if you look at Bezos' build at Amazon, I mean, that's incredibly remarkable in terms of the world and the impact that it's had.

Barry Diller: Building IAC Sep 30, 2025 · 3 mentions

Why Everyone Is Wrong About AI (Including You) | Benedict Evans Sep 2, 2025 · 14 mentions

  • ▶ 13:33 Benedict Evans Or you can go and download the common crawl from AWS.
  • ▶ 50:00 Benedict Evans Or you can be Amazon, and you've got five hundred million SKUs, 3 times in the scene
  • ▶ 1:00:37 Benedict Evans Like, this was a technology that had been kind of floating around before ChatGPT, 3.5, and everyone kind of saw that it didn't work very well, and then ChatGPT works, well, no, actually it works well enough, and then there's this explosion…
  • ▶ 1:06:31 Benedict Evans What Meta and Amazon want to do is to make LLM's commodity info that sold at cost. 6 times in the scene
  • ▶ 1:06:46 Benedict Evans Amazon would also like it to be commodity infrastructure that sold at cost, because that's what AWS is. 3 times in the scene

Sol Price: The Retail Legend Who Taught Sam Walton, Jim Sinegal, and Jeff Bezos [Outliers] Aug 12, 2025 · 2 mentions

Ryan Petersen: Building Flexport Aug 5, 2025 · 15 mentions

  • ▶ 46:58 Ryan Petersen He was the CEO of Amazon.com. 7 times in the scene
  • ▶ 50:15 Ryan Petersen And so that's where the Amazon background and Flexport background really came in conflict, actually, because they break it apart into simple tasks and have the same person do it over and over again, and like, kind of robot, human robots…
  • ▶ 1:03:09 Ryan Petersen We have everybody writing teams, like write these documents of what their strategy is, what happened this month, like these six pager kind of, we took this from Amazon years ago before we ever heard Dick Clark, um, the six pagers that you…
  • ▶ 1:14:59 Ryan Petersen And that's a huge amount of what gets sold on Amazon.
  • ▶ 1:24:23 Ryan Petersen Um, and the, the way that Amazon does this, as I understand it, is they, they try to make the bottleneck the most capital intensive piece, and then they over stack it. 4 times in the scene
  • ▶ 1:26:48 Ryan Petersen One is, one is Amazon, and one is, uh, Donaherr.

Les Schwab: Why Real Ownership Outperforms Experience, Capital, and Credentials [Outliers] Jul 15, 2025 · 1 mention

  • ▶ 33:45 Shane Parrish It's the same playbook that Amazon would later use with book publishers or that Walmart used with consumer goods companies.

Former PepsiCo CEO Indra Nooyi: Lessons from the Top Jun 24, 2025 · 15 mentions

  • ▶ 44:44 Shane Parrish While we're on boards, uh, you're on many boards, including Amazon's.
  • ▶ 51:38 Shane Parrish Amazon is known for doing things completely differently internally, including their, their memos to start meetings and stuff like that. 12 times in the scene
  • ▶ 1:13:45 Shane Parrish I mean, you, you had a conversation with Jobs, you worked with Jeff Bezos on the board of Amazon, where you're like, oh, that's a really good idea, really clever, I wish I would have known that before, or ones that you did implement while…
  • ▶ 1:30:36 Indra Nooyi Even Amazon has no braggers.

Netflix Founder Reed Hastings on Scaling High-Trust Culture & Bold Judgment Jun 10, 2025 · 1 mention

  • ▶ 1:27 Shane Parrish Over the next 25 years, he led Netflix from postage stamp DVD experiments to a streaming powerhouse that rebuffed an early Amazon buyout, published the viral 127 slide culture deck that codified radical freedoms and the keeper test,

Harvey Firestone: Men and Rubber [Outliers] Jun 3, 2025 · 2 mentions

  • ▶ 1:12:40 Shane Parrish You can go on Amazon now and look up Men in Rubber, Harvey Firestone, and you can get a copy in hardcover, in softcover, Audible, and in Kindle.
  • ▶ 1:12:40 Shane Parrish You can go on Amazon now and look up Men in Rubber, Harvey Firestone, and you can get a copy in hardcover, in softcover, Audible, and in Kindle.

Elad Gil: How to Spot a Billion-Dollar Startup Before the Rest of the World May 13, 2025 · 6 mentions

  • ▶ 34:41 Elad Gil It was Google, it was Amazon, you know, it was all these, these companies we now know and love. 2 times in the scene
  • ▶ 39:01 Shane Parrish The full scale of AWS or Azure or Google and just rent time.
  • ▶ 44:42 Elad Gil And back then I thought it would be Amazon because at the time they didn't have a horse in the race like Microsoft and Google, or maybe it'd be Nvidia.
  • ▶ 45:55 Elad Gil Obviously, there's Google, there's Meta, there's OpenAI, there's Microsoft, Anthropic, and AWS, or Anthropic, um, x.ai, you know, Mastral has done some interesting things over time.
  • ▶ 1:25:52 Elad Gil So that, and there's counter examples to that, of course, but that was Amazon, right?

Y Combinator CEO Garry Tan: Turning Ambitious Misfits into Founders Apr 29, 2025 · 1 mention

  • ▶ 47:11 Garry Tan Yeah, I mean, um, I remember Jeff Bezos actually launched, um, AWS at a YC startup school at Stanford campus in,

Bret Taylor: A Vision for AI’s Next Frontier Apr 15, 2025 · 10 mentions

  • ▶ 17:29 Bret Taylor And, you know, Amazon has gone through that transition.
  • ▶ 58:00 Shane Parrish You know, going, putting my credit card down, using AWS, and leveraging their infrastructure, which they've, they've built, they've spent the hundreds of billions of dollars, and I get to use it on a time-based model.
  • ▶ 1:01:37 Bret Taylor There's already been some consolidation actually of companies being folded into Amazon and Microsoft and others. 2 times in the scene
  • ▶ 1:03:13 Shane Parrish You know, uh, Amazon has a revenue model around AI. 4 times in the scene
  • ▶ 1:03:18 Shane Parrish In a sense, they're getting other people to pay for it through AWS, and then they're getting the advantages of it 2 times in the scene

Josh Wolfe: Human Advantage in the World of AI Mar 4, 2025 · 2 mentions

  • ▶ 31:21 Josh Wolfe I can be on the beach in the Bahamas and conjure a hypothesis and use one of the AIs to test the hypothesis and look at past literature searches, see freedom to operate, see if there's white space, and then tell one of these cloud labs…
  • ▶ 38:07 Josh Wolfe But I think that there was not the same kind of honesty that I would ascribe to Jeff Bezos in how he built Amazon and, you know, raised a few hundred million dollars of equity.

David Heacock: Building Filterbuy Feb 18, 2025 · 26 mentions

  • ▶ 1:53 Shane Parrish Constructing his first plant, navigating Amazon, and even the freight decision he now calls his biggest mistake.
  • ▶ 10:35 David Heacock Diversify geographically, but I was too scared to do it because it felt like such a big risk and such a big undertaking, and I didn't have the guts, quite frankly, to go in and to do it, and then COVID happened, and I worked with the team…
  • ▶ 42:02 David Heacock Owned my own product, so to speak, and I started a company called My Office Delivered, where we were effectively drop shipping office supplies, and in 2009 sold, you know, six and a half million dollars or so of office supplies, primarily…
  • ▶ 45:08 Shane Parrish Is it Amazon, Google? 4 times in the scene
  • ▶ 50:38 Shane Parrish How do you think about turning an Amazon customer where you don't get the data yourself, or do you? 7 times in the scene
  • ▶ 53:31 Shane Parrish A lot of people spend a lot of time going, yes, I want to be on the Amazon channel, but then I want to take that person that buys on Amazon and convert them into a direct relationship because with Amazon, I don't own the relationship with… 9 times in the scene
  • ▶ 1:03:20 David Heacock The extent, and when they sell online, they're basically doing it through Amazon and Walmart and, and, you know, other retailers, which means they're effectively trucking in product to a distribution center.
  • ▶ 1:10:20 David Heacock Again, and we had a lot of technical issues over the summer, including, um, you know, on Prime Day, I actually did a short about this, but we, um, we had a big Prime deal that was running, and by some glitch of the system, um, I got a call… 2 times in the scene

Timothy Eaton: How to Build an Empire (And Why It Crumbled) [Outliers] Feb 11, 2025 · 2 mentions

  • ▶ 2:50 Shane Parrish What Amazon is to the internet age, what Walmart was to suburban America, Eaton's was to a rapidly industrializing Canada, the everything store of its era.
  • ▶ 18:55 Shane Parrish Calling it just a catalog would be like calling Amazon just a website.

How to Win by Being Right and Contrarian: Lessons from Zappos to DoorDash Jan 21, 2025 · 15 mentions

  • ▶ 1:11 unnamed speaker Alfred went on to help build and sell Link Exchange to Microsoft, then scaled Zappos from startup to its 1.2 billion dollar acquisition by Amazon as the COO and CFO.
  • ▶ 39:48 Alfred Lin Amazon, many of the, you know, the, the senior VPs, um, 2 times in the scene
  • ▶ 42:43 Shane Parrish Dive into this story behind Zappos from sort of the initial idea in the early days, just high-level, five-minute version to the, the exit with Amazon.
  • ▶ 49:09 Alfred Lin The solution to pick back and ship in four hours was to solve a operations flow issue and not batch the, the operations, which I don't think anybody else figured out in e-commerce back then besides Amazon.
  • ▶ 1:07:18 Alfred Lin Amazon for a long period of time was e-commerce. 4 times in the scene
  • ▶ 1:08:22 Alfred Lin AWS was an act two. 2 times in the scene
  • ▶ 1:44:31 Alfred Lin Um, other things that, you know, I'd say we try to avoid is, um, things that are roadkill along the way of a company like OpenAI or Google or Amazon or Meta.
  • ▶ 2:07:35 Alfred Lin So, working backwards is this, um, idea that Amazon, um, popularized, which was, you start with the vision of the world that you want to imagine, and you, you think about if everything goes right, what is this, what is the world that we… 2 times in the scene
  • ▶ 2:09:43 Alfred Lin I think the one that I learned from Amazon is whether this is a type one or type two decision, and, you know, if it's a type one decision, I've learned from Brian Chesky to run out the clock, because you can't go back as a type two…

Charlie Hoehn: Write Something People Want to Read Dec 10, 2024 · 9 mentions

Ryan Holiday: How to Win the War with Yourself Nov 26, 2024 · 1 mention

John Mackey: Building Whole Foods Oct 29, 2024 · 29 mentions

  • ▶ 1:07 Shane Parrish I wanted to hear John's story all the way from the creating of Safer Way to Amazon buying Whole Foods and everything in between.
  • ▶ 10:19 John Mackey They, it's gone down since Amazon bought it.
  • ▶ 23:17 John Mackey Uh, all of a sudden, you know, um, people wanted stuff delivered at home, and fortunately for us, we were teamed up with Amazon at that time, and Amazon was able to step up and invest literally hundreds of millions of dollars in delivery…
  • ▶ 23:17 John Mackey Uh, all of a sudden, you know, um, people wanted stuff delivered at home, and fortunately for us, we were teamed up with Amazon at that time, and Amazon was able to step up and invest literally hundreds of millions of dollars in delivery…
  • ▶ 46:18 John Mackey They work hard, but working at Whole Foods or Amazon, it's just a, it's just part of their career path. 2 times in the scene
  • ▶ 57:25 John Mackey The Amazon now has the rings of power show on, and they're showing how these rings were made, uh, which is not actually in the Lord of the Rings, so it's really, really interesting stuff.
  • ▶ 1:01:17 John Mackey It was, it was, well, no, it was the second time I met him, because I'd met him at this conference, and we'd hit it off, but when we were going up there to talk about maybe Amazon buying Whole Foods, um, you know, we were meeting at Jeff's…
  • ▶ 1:06:47 Shane Parrish Talk to me, let's go back to the, uh, Amazon sale, but before we get there, let's rewind. 18 times in the scene
  • ▶ 1:15:30 John Mackey I knew that Amazon Fresh was kind of struggling as a business, but they hadn't opened up any physical stores yet.
  • ▶ 1:43:28 John Mackey It was about Amazon. 2 times in the scene

#197 Michaeleen Doucleff: The 4 Biggest Mistakes Parents Make Jun 25, 2024 · 3 mentions

Morgan Housel: Get Rich, Stay Rich May 28, 2024 · 9 mentions

  • ▶ 1:16:44 Morgan Housel And we realize that the majority of books, there's four million books for sale on Amazon.
  • ▶ 1:17:34 Morgan Housel By the way, Kindle samples are free. 6 times in the scene
  • ▶ 1:34:46 Morgan Housel There was a mathematician who looked at Kindle highlight data, and he used highlights as a proxy for how far people make it in a book. 2 times in the scene

Chris Davis: Three Generations of Wealth Mar 5, 2024 · 3 mentions

Tom Gayner: Invest Like The Best Jan 23, 2024 · 3 mentions

Blake Eastman: Learn to Read Anyone Jan 9, 2024 · 3 mentions

  • ▶ 1:12:23 Blake Eastman So I still try to like, I have like a Kindle connection where I just like highlight certain things because you highlight so much 2 times in the scene
  • ▶ 1:17:53 Blake Eastman Amazon Web Services, every blink, exactly when it happens.

Best of 2023: Conversations of the Year Dec 26, 2023 · 1 mention

  • ▶ 51:44 Ravi Gupta There's a story about Alexa with Bezos that's similar, where they came back and said, look, the latency is going to be this.

TKP Insights: Learning and Thinking Nov 7, 2023 · 6 mentions

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