Kolbeck: Wildtype's 2019 debut cultivated salmon lacked visual appeal
Justin Kolbeck · HIBT Lab! Wildtype: Aryé Elfenbein and Justin Kolbeck · Jun 2, 2022 · at 27:26
Justin Kolbeck, co-founder of cultivated seafood startup Wildtype, reflects on the company's June 2019 debut public tasting and the limitations of their early salmon prototypes.
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“Looking back on those pictures today, I mean, I can't help but cringing because it just didn't have the same visual appeal and structure that people would expect from salmon.”
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