Tim Brown, co-founder of Allbirds and former professional soccer player, reflects on the 24/7 psychological pressure of entrepreneurship compared to competing in professional athletics.
0:00 / 0:27exact quote · 27.4s
720p mp4 · rendered on demand · StarZero watermark
“It's like when you start something, this thing embeds six inches in your brain, and you don't shut it off, and it's a voice that's there, 24 seven all the time, and you're constantly thinking about it, and I, you know, I retired from sport, and I, That, that had its pressurized moments, and getting out in front of, ah, lots of people at times, and playing sport and, ah, but this is, in some ways, greater, more sustained pressure, and it's a very, very difficult thing to do”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Tim Brown
Insight
Brown: Consumers do not buy sustainable products; they buy great products
“People don't buy sustainable products. They buy great products.”
Tim BrownJun 10, 2019▶ 47:08Allbirds: Tim Brown & Joey Zwillinger
Insight
Brown: Design is a problem-solving process, not just an output
“The design was actually not about the output. It was a process of problem solving, and if you applied it, you could apply it to all sorts of different things.”
Tim BrownJun 10, 2019▶ 6:55Allbirds: Tim Brown & Joey Zwillinger
Opinion
Brown: Late 2000s footwear was overly complicated and dominated by excessive logos
“It was a design observation about a category that I thought was super
Complicated and overcrowded and over-logoed.”
Tim BrownJun 10, 2019▶ 17:39Allbirds: Tim Brown & Joey Zwillinger
Insight
Brown: A minimalist design alone cannot sufficiently differentiate a physical product
“I realized too, in the process of selling the shoes, the design story was one part of it.
I think it resonated with people, but it needed something more, both for me and for the product.
The product was okay, but it wasn't differentiated.”
Tim BrownJun 10, 2019▶ 20:34Allbirds: Tim Brown & Joey Zwillinger
Insight
Brown: Consumers buy shoes for comfort, but equate comfort with ugly design
“Comfort is the number one reason why people buy shoes, and comfort often is equated with ugliness, so if your dad tells you he's got a comfortable pair of shoes, you assume they don't look very good”
Tim BrownJun 10, 2019▶ 47:44Allbirds: Tim Brown & Joey Zwillinger
Insight
Brown: Founders greatly underestimate the complexity of manufacturing shoes
“And I had greatly
Underestimated, as I'm sure Joey would attest, how complicated it is, actually, to make a shoe.”
Tim BrownJun 10, 2019▶ 18:08Allbirds: Tim Brown & Joey Zwillinger
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 800 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.