Major athletic brands traditionally construct women's footwear using molds of men's feet.
Allyson Felix · HIBT Lab! Saysh: Wes and Allyson Felix · Mar 16, 2023 · at 40:24
Allyson Felix, Olympic gold medalist and co-founder of Saysh, explains what footwear engineer Tiffany Beers revealed while developing their racing shoes.
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“A shoe is made off of a lass, which is a mold of a foot, and it's, A man's foot that has been used to make women's footwear.”
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